Globally Available
The Bluetooth wireless technology specification is available free-of-charge to our member companies around the globe. Manufacturers from many industries are busy implementing the technology in their products to reduce the clutter of wires, make seamless connections, stream stereo audio, transfer data or carry voice communications. Bluetooth technology operates in the 2.4 GHz, one of the unlicensed industrial, scientific, medical (ISM) radio bands. As such, there is no cost for the use of Bluetooth technology. While you must subscribe to a cellular provider to use GSM or CDMA, with Bluetooth technology there is no cost associated with the use beyond the cost of your device.

Range of Devices
Bluetooth technology is available in an unprecedented range of applications from mobile phones to automobiles to medical devices for use by consumers, industrial markets, enterprises, and more. The low power consumption, small size and low cost of the chipset solution enables Bluetooth technology to be used in the tiniest of devices. Have a look at the wide range products made available at this leading provider site. SCT Product Sales, http://stores.channeladvisor.com/socaltel/Bluetooth%20Headsets/

Ease of Use
Bluetooth technology is an ad hoc technology that requires no fixed infrastructure and is simple to install and set up. You don’t need wires to get connected. The process for a new user is easy you get a Bluetooth branded product, check the profiles available and connect it to another Bluetooth device with the same profiles. The subsequent PIN code process is as easy as when you identify yourself at the ATM machine. When out-and-about, you carry your personal area network (PAN) with you and can even connect to others.

Globally Accepted Specification
Bluetooth wireless technology is the most widely supported, versatile, and secure wireless standard on the market today. The globally available qualification program tests member products as to their accordance with the standard. Since the first release of the Bluetooth specification in 1999, over 4000 companies have become members in the Bluetooth Special Interest Group (SIG). Meanwhile, the number of Bluetooth products on the market is multiplying rapidly. Volumes have doubled for the fourth consecutive year and are likely to reach an installed base of 500 million units by the close of 2005.

Secure Connections
From the start, Bluetooth technology was designed with security needs in mind. Since it is globally available in the open 2.4 GHz ISM band, robustness was built in from the beginning. With adaptive frequency hopping (AFH), the signal “hops” and thus limits interference from other signals. Further, Bluetooth technology has built-in security such as 128bit encryption and PIN code authentication. When Bluetooth products identify themselves, they use the PIN code the first time they connect. Once connected, always securely connected.

See great headset products at SCT Product Sales, http://stores.channeladvisor.com/socaltel/Bluetooth%20Headsets/
Mark Allen

http://www.simplyusedphones.com

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Bluetooth Specification
The Bluetooth specification was developed in 1994 by Jaap Haartsen and Sven Mattisson, who were working for Ericsson Mobile Platforms in Lund, Sweden. The specification is based on frequency-hopping spread spectrum technology.

The specifications were formalized by the Bluetooth Special Interest Group (SIG), organised by Mohd Syarifuddin. The SIG was formally announced on May 20, 1998. Today it has a membership over 7000 companies worldwide. It was established by Ericsson, Sony Ericsson, IBM, Intel, Toshiba, and Nokia, and later joined by many other companies.

Bluetooth Organization
The Bluetooth Special Interest Group (SIG) is a privately held, not-for-profit trade association. The Special Interest Group was founded in September 1998. The Bluetooth SIG itself does not make, manufacture, or sell Bluetooth enabled products. The SIG has more than 9,000 member companies that are leaders in the telecommunications, computing, automotive, music, apparel, industrial automation, and network industries. SIG members drive development of Bluetooth wireless technology, and implement and market the technology in their products. The SIG has a small group of dedicated staff in Hong Kong, Sweden, and the USA.

Hot Bluetooth Peripherals
Bluetooth Headset
A bluetooth headset is a discreet device that can be worn on the ear. Relying on bluetooth technology, it establishes connection to the phone, PDA, camera and more. Bluetooth headsets have redefined the idea of talking over the telephone. With the growing number of bluetooth enabled mobile phones, the demand and popularity of bluetooth headsets is increasing day by day. Bluetooth headsets give you the advantage to talk with your hands free. This means that bluetooth headset gives you the ability to do anything while talking. We give you the chance to buy bluetooth headsets at cheap prices. We have Bluetooth Headsets for mobile phones of all popular companies. These companies include Motorola, Nokia, Samsung, Sony Ericsson and many other popular mobile phone companies.

Bluetooth GPS
A Bluetooth GPS is a wire-free GPS receiver that can transmit data wirelessly to your PDA, laptop and even on some mobile phones. These units are suitable for most GPS applications such as: car navigation, marine navigation, fleet management, AVL, personal navigation, tracking system and mapping devices. Bluetooth is good for in-car use because the GPS receiver can be placed forward on the dash or directly under the windscreen for a better view of the sky. Another option is to connect an external antenna and mount this outside the vehicle with a magnet.

Bluetooth Dongle
A bluetooth dongle is a small add-on that you can plug into a USB port; which will then allow you to send and receive files via bluetooth from you PC to a bluetooth enabled device (in our case, a mobile phone). Alternatively, in more modern computers you may already have such a device installed.

Bluetooth Rearview Mirror
A bluetooth rearview mirror is a rearview mirror having bluetooth function. When a call comes in, the rearview mirror displays caller information in the middle of the mirror’s face.

Trade Fair
72nd China Electronics Fair
The only national electronic fair supported by Ministry of Information Industry of PRC and Ministry of Commerce of PRC.

As the most authoritative comprehensive electronics show, CEF has the longest history, the more general categories, the most profound influence and the largest scale. Growing up with China’s electronic industry, CEF has witnessed the transition and development of China’s electronic and information industry from planned economy to market economy.

CEF has impressive influence worldwide. As the largest electronics fair, CEF is one of five members in Asian Electronics Exhibition Conference Confederation (AEECC). It is listed in top 5 Asian electronics exhibitions with CEATEC JAPAN, KES, Taitronics and HK Electronics Fair.

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The next available option is indoor wireless networking through radio frequency (2Ghz etc)sample solutions exist from vendors like Lucent(wavelan/orinoco)this option has a downfall of needing extensive setup (infrastructure for base stations) and is VERY expensive. The range offered is also sometimes considered as ‘extra’ inconvenient, thus not allowing one to manage & control interference from nearby base stations.

Bluetooth looks to overcome all of the above problems by providing for a cheap, efficient, fast, no-futz short-range wireless solution!

The Jabra BT150 (retailing between $25 and $30 in high street phone shops) is a good buy. It’s either the same size or smaller than the H500, cheaper, and also in black. It’s only suitable for Bluetooth version 1.1 or higher.

It’s the only one I could find, but its another for you to consider. Downside to the BT150 is 2 hours less talk time and 20 hours less stand by time than the H500. You could determine how much of your phone you use, and make a decision if the extra amount of money is worth the talk/stand by time.

The good news is that it doesn’t matter how you received the text message; as long as it is on your phone as an SMS message (text message), you can forward it to someone else. Yes, you can copy the text within a text message, provided you have a device that allows you to copy text (most phones these days allow you to do this).

Once in the body of the text message, choose the Options, which should have an option to Copy. When you are in the Note, choose Options and then choose Paste. Whenever you choose the Copy option, the text will go onto the Clipboard (just like with Windows) and this will allow you to Paste the text somewhere else. If you tell me what type of phone you have, I can give you specific instructions on how to do this.

The cars that are now coming equipped with Bluetooth allow you to have a Bluetooth connection between your wireless phone and your car (through the phone and car’s Bluetooth connection). If you have a compatible phone (and are on a compatible wireless network – that is, compatible with the car), you can use the car’s console to dial your phone, access your address book, make and receive calls, etc. You won’t need a Bluetooth headset in order to use the car’s features, but you do need a compatible phone.

I’m not sure what type of car you bought, but here is an example from Audi:

Your Audi vehicle may be equipped with a phone preparation utilizing a Bluetooth interface to enable hands-free functionality (compatible mobile phones sold separately). You will need a Bluetooth – enabled mobile phone in order to utilize this function. Not all Bluetooth – enabled mobile phone models are compatible with Audi’s phone preparation. Contact your local Audi dealer for the latest listing of compatible phones. Audi recommends the use of the Audi phone cradle (sold separately) with your mobile phone while operating this vehicle.

Here is some information on other cars that have the same type of system:

Plug a sleek new system-compatible phone into your car for instant integration with the Hands-Free Communication System or use the available Bluetooth interface to enjoy the benefits of hands-free calling while keeping your phone in your pocket, your purse, or wherever it’s convenient.

With the system engaged, you can keep both hands on the wheel while communicating, for easier, safer, more convenient driving.

With your phone docked in the Multi-Handset Interface cradle: The system will access and display your phonebook. Your phone’s battery charges automatically. Calls are clearly delivered through your audio system. The audio system automatically mutes the radio or pause’s the CD during calls. You can control calls via your multifunction steering wheel or with the optional voice control system. To make hands free communication even easier, initialize your approved phone with the Bluetooth interface; the system will automatically recognize your phone every time you enter the vehicle.
Victor Epand

Victor Epand is an expert agent for BuyCellularPhones.info, a huge cellphone superstore featuring great prices and rebates on cellphones including Motorola, Samsung, Nokia, Audiovox, LG, RIM Blackberry, Sanyo, Sony Ericsson, and others.

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Bluetooth and motorcycles Autos Articles | February 9, 2008 The twin concepts of bluetooth and motorcycles will produce somewhat differing images for most of us. Recent changes mean that bluetooth is suddenly becoming very relevant to motorbike owners. On a Sunday morning in rural Hampshire, a number of motorcycle enthusiasts have gathered at a popular cafe. They are here for one of their regular meetings. They enjoy talking about their machines, before heading out for a ride on the relatively quiet roads. The thrill of driving on the open road and being able to enjoy this particular activity have been popular for years. Though their machines may have changed somewhat over the years, it’s clear that many of these enthusiasts have been riding for some time. This is a world where some things change, but much stays the same. A close look at a few of the motorcycle helmets present suggests that something of a transformation has occurred here too. Motorbike riders are able to communicate with friends, family and colleagues, without having to get off their bike. This revolution has been brought about by the wonders of bluetooth technology. Bluetooth is a means of allowing wireless communications. In the case of bikes, it is being used to enable owners to make and receive telephone calls while they are on the move. This application is achieved by the use of a simple headset, which is fitted to a helmet. The headset has some headphones and a microphone, allowing hands free telephone conversations. The world of motorcycles continues to change and develop. It seems that mobile phones can now be used as an integral part of the process, thanks to bluetooth developments. Bluetooth helmets and headsets are now available from a range of UK stockists. You can compare prices and buy online for some of the most competitive deals.

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Over the next few years that volume of deployment will provide the critical mass that product designers need to justify incorporating wireless connectivity into a new generation of products. Low cost, Wibree only chips will find their way into a whole new range of accessories, such as watches and lifestyle devices. Dual-mode Wibree + Bluetooth chips will give added functionality to the phones themselves, which will become usable for location specific data searching and remote control. Most importantly, Wibree opens up a raft of new opportunities for mobile network operators. As each Wibree equipped handset is a mobile gateway for Wibree devices, operators will be able to offer new services, such as health monitoring. Such services provide a route to new revenue streams, as well as being a powerful tool for operators to increase customer loyalty and reduce churn.

Wibree’s advantage is that it is going to build upon the volumes of mobile phones. Unlike other low power standards it’s not starting from scratch, but will ride on an industry that already sells a billion devices every year. Wibree has the goal of enabling a multitude of products to connect to each and every one of these handsets. That adds up to a potential that is an order of magnitude greater than mobile phone sales. Wibree’s goal is not to ship mere millions, but tens of billions.

Wibree applications – small scale, big opportunity

Wibree is all about small data transfers. These are the applications that send small amounts of information occasionally. That might be a TV remote control, a glucose monitor, flight information at an airport or a room thermostat. All in all, each application may only transfer a few tens or hundreds of bytes of data each day. It’s what I’ve termed microdata. It’s not a new concept, but prior to Wibree nothing has had the architecture to make it simple or the critical mass to make it happen. Instead most wireless technologies have been bogged down in complexity by trying to be good at the difficult things, such as meshes or video streaming or concurrent audio and data. Wibree is all about doing the little things simply.

Understanding the playing field

There are advantages in arriving late, at least as far as a wireless technology is concerned. It means that it can see what its prospective environment looks like and thus be designed to cope with the increasingly noisy and congested spectrum at 2.4GHz. The Wibree specification makes sure that it can cope with interference with a simple frequency agile approach that doesn’t demand the precision clocks of Bluetooth. It uses advertising channels to ensure it’s not inadvertently jammed by Wi-Fi or other transmitters in the band – a low cost but efficient solution. To attain extended battery life, it implements a data transfer scheme that lets it rapidly wake up from deep sleep when it has something to say and then fall back asleep again. It’s a well thought through, pragmatic specification based on experience and thought. It covers its target market requirements at its inception, meaning it is unlikely that the specification will need to updated after a year, which helps provide robustness as well as keeping the cost of the technology low.

At the interoperability level, the standard defines a number of basic profiles that concentrate on efficiently sending attributes or values between devices. These allow a Wibree device to send status information, such as ON or OFF, and values such as room temperature. They also allow simple transmission of information that needs to be displayed, such as text strings. Most of the time these transfers will be infrequent; sometimes they may be the starting point for another wireless technology to take over – such as setting up higher speed Bluetooth or Wi-Fi connections. It’s all part of Wibree’s job of providing the glue to hold our wireless day together.

The long and short of it

Don’t make the mistake of thinking that low power and long battery life mean that Wibree will be limited to short range applications. Wibree can transmit at powers up to 100mW. In mobile phones, where it shares the same transmitter and receiver with the Bluetooth chip it reside in, Wibree will typically transmit at around 2mW with a receive sensitivity of better than -86dBm. If the RF circuitry is well designed, that will give it an open field range in excess of 100 metres with very low battery consumption. Sensor applications that add a power amplifier ought to be able to exceed 1 km of open field range. While many Wibree applications will extend no further than the range of personal transactions within a room, there will be numerous applications that need to cover the house or office. The ability to deliver that range will help Wibree enable a very wide range of applications.

What’s microdata all about?

The best way to understand its versatility is to look at some applications that Wibree can enable. The first of these to come to market will almost certainly be phone-centric, not least because Wibree is being championed by Nokia and other phone vendors. These headline applications include sending caller information to your watch display and collecting data from health and lifestyle sensors. They’ll start to deliver the first stage of that promise of tens of billions of devices.

An important part of the design of the Wibree standard has been in making it inexpensive to manufacture and integrate – potentially half the cost of Bluetooth for a stand-alone Wibree chip. That low cost opens up a whole raft of opportunities. It only needs a little thought to see how wide the potential from wireless microdata can be.

Microdata means Location

How many times have you gone somewhere and wanted some basic piece of information? It might be the time and gate for your flight, where the goat’s cheese is in the supermarket, or where to find your mummy at the British Museum. Some of these can be answered by search engines and a mobile data subscription. Wibree enables the concept of free local searches.

The way it works is to install Wibree “servers” at each relevant location, with a simple information database in each. That database is typically going to be small and local as it only concerns itself with information about its search location. At the train station it will be the times and platforms of trains for that station and their destinations. In the supermarket it will be the aisle in which goods are located. At the museum it will be details of where the exhibits are on display.

Each Wibree location server will broadcast its presence, and any Wibree device with a suitable search application can choose to show all of the servers within range. It’s never likely to be a big list, but it will be information relevant to where you are. Select the one you want, enter your query and back comes the result:

The process doesn’t touch the mobile network, so there’s no charge. The phone only needs to accept minimal data and display downloaded text, so it’s fast. The database in the server is small and simple to structure as it only has limited, local information. Adding GPS for location based services to a handset adds $10 to the manufacturing cost. The incremental cost of adding Wibree will be around $0.10 – one hundredth of the cost of adding GPS. So the opportunity for location based searches and services is vastly more likely using Wibree, as its negligible additional cost means it will penetrate a far wider range of handsets.

The design of the Wibree protocol stack means there’s no need for TCP/IP stacks, web browsers or anything else in the display device. It’s trivial for something as powerful as a mobile phone to run, but it also means that it’s easy to implement at very low cost. So it could be put onto your shopping trolley with nothing more complex than an 8-bit microprocessor and a display – all of which can be part of a single Wibree chip. It’s a good example of how Wibree makes interoperability and wireless functionality cheap.

Microdata means Health – The Ubiquitous Gateway

Caring for an ageing population with an increasing incidence of long-term, chronic health issues is a problem facing most countries. There is a clear perception that electronic monitoring of health is a key part of any solution. That’s been recognised within the industry with the formation of specialist groups such as the Bluetooth Medical Devices Group, the Continua Alliance and the IEEE 11073 standards group.

Wibree is widely seen as a key enabler for these services. Where it scores over any other low power radio is in its unique ability to use the mobile phone as a gateway that can pass data from a personal medical device to a service provider.

Some of the first Wibree devices being talked about are sports accessories, such as simple pedometers built into sports footwear. The technology will quickly migrate to personal health monitors, including weighing scales, blood pressure monitors and glucosimeters. These aren’t devices that need to send large amounts of data, but their usage model requires low power so that they can be small, battery powered and wearable.

The prospect of offering health related services is an exciting prospect for network operators. It’s one of the reasons that the GSM Association is welcoming Wibree as an evolution of the existing Bluetooth standard. It’s not yet clear where the services will reside – with mobile networks, insurers, national healthcare services, gyms or private medical companies. What is clear is that Wibree provides a wireless implementation with the accessibility that will enable a large-scale deployment of eHealth devices.

Microdata means Control

The concept of Home Automation has been around for over sixty years, yet still has not taken off. There are many reasons for that, including proprietary systems that won’t work with each other, cost and the fact that most of them are too complicated to set up.

With Wibree, things have the chance to change – particularly the problem of configuration. Every enabled mobile phone can be used to set up Wibree devices around the house. Like the example of local searching above, they don’t need special applications – they just display data sent from the host device and map button presses. It gives a simplicity of operation that means that Wibree can be used as a truly universal remote control. Any optional, additional complexity is handled in the device that is being controlled

As Wibree appears in these devices, the scope for remote control of other devices will appear. Gateway devices will also open up the possibility of remote access. Whether a large number of people will ever want to control their heating or white goods remotely is open to debate, but Wibree will be sneaking into the infrastructure of household goods for other reasons. Increasing concerns about energy and resource usage will require smarter washing machines and dishwashers that can talk to each other about how and when they’re working. The driver is likely to be flexible tariffs and government legislation, rather than consumer demand for the automated home. The day is coming when your utility company will decide when you can do your washing.

Ubiquitous microdata

There are places Wibree won’t go. It won’t go into light bulbs, but it’s debatable if wireless ever will. It will go into things that can talk to or be monitored via mobile networks, so will almost certainly become the choice for most consumer medical monitoring and lifestyle devices. By the same token and because of the simplicity of making basic control and display devices it will probably dominate the home automation market. Where interoperability or promiscuity aren’t required then applications will stick with proprietary wireless chips, but even these will change if the production volumes of Wibree drive it to be cheaper. It won’t go into mesh networks, but by taking the consumer applications away mesh will probably remain a niche market. Wibree certainly won’t kill other standards like ZigBee, but it will kill many of their wider ambitions.

Because of the volume it will achieve on the back of mobile phones, Wibree will become endemic. That means it is very well placed to be the wireless technology of choice to support any legislative initiative. Up until now, remote monitoring of devices has largely been ruled by the simple economics of justifying automation. The growing concerns about global warming and the need for better policing of domestic energy usage are already changing that equation. Governments with environmental targets to meet are mandating technology to provide more precise measurements of energy. Wireless Automated Meter Reading (AMR) is moving from trials to deployment after years of feasibility testing. It won’t be alone. Smart homes, smart transport, smart technology is becoming the mantra of the day, with wireless connectivity to ensure the timely arrival of data.

Hundreds of millions of deployed Wibree devices and gateways in the form of mobile phones is hard to argue against as the obvious enabler for these initiatives. The virtuous circle of specification and volume will ensure that Wibree becomes the pre-eminent wireless standard. As most of those devices will depend on the Wibree link for their operation it’s also likely to become the most used wireless standard. And that usage will drive its cost down until it becomes inconceivable not to add it to a new product.

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Like the 802.11 wireless technology, Bluetooth also uses radio signals to create bandwidth but it does not require a receiver to be plugged in the USB port of the computer. The range of Bluetooth is much better than this erstwhile technology and is allowing people to go further into a world devoid of entangled wires.

Developed and designed to be a low cost, secure and easy to use technology, Bluetooth is available in two classes: class 1 and class 2. Class 1 is relatively uncommon one and can detect other Bluetooth devices in the range of 100 meters. Class 2 is the more used and common one and enables access up to a range of 10 meters only.

A Bluetooth enabled computer has a receiver installed inside and can connect simultaneously with a maximum of 7 other devices. Though most of the computers being manufactured today (and definitely all the Apple Macs) have a Bluetooth receiver installed, if your older computer needs does not have one, it can easily be made to accept and send Bluetooth messages. This can be done by using a USB to Bluetooth adaptor or installing it internally. Also if it is a notebook that needs to be Bluetooth enabled and you have a spare PCMCIA slot, you could use a Bluetooth card to get going with Bluetooth.

The ease of use, affordability and instant compatibility one can now download all the data on addresses, contacts, things to do and notes on to the computer in a jiffy. Downloading pictures
from digital cameras, saving mp3 audio files from the mp3 player and sending a print command to the printer have now become much easier without the need for long twisted and messy looking cables. It is also being used in areas other than that of computers. Hands free headsets for mobiles phones are today hands free and wire free. Car phones can use the same concept to enable speaking on the phone and driving a seamless affair. The list of devices that Bluetooth can be used with includes cordless phones, faxes, headsets and video.

As always people have discovered new applications for the latest technology. One of such uses is called Bluejacking. In Bluejacking people can send messages from their mobile phones to other mobile phones in the vicinity without accessing the mobile service providers network. The first ever message that was sent using Bluejacking was Buy Ericsson. Though it seems to have limited use it can be a fun thing to do among friends. Bluecasting is another such use which has captured the interest of advertisers. In this process, Bluetooth enabled billboards and signposts can be used to send relevant and appropriate messages to all Bluetooth devices in the area. This method of advertising is extremely relevant for location specific businesses like food service restaurants, malls and the like.
Kenneth Scott

To find more advise about a personal area network and bluetooth visit http://directory-news.com

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The dial-up Bluetooth ALP will address the mass consumer market that does not want to spend $45 to $55 per month on a continual basis for broadband but is willing to spend a reasonable, onetime outlay for the benefits of untethered surfing and printing from their couch without installing a WLAN home network. If advertised and marketed aggressively enough, this could help to increase consumers’ knowledge of the benefits of products that offer Bluetooth cordless functionality then translate that knowledge into revenue. If not advertised and promoted effectively, these products could be slow to take off.

A greater level of consumer awareness of what Bluetooth is and what benefits it offers is the key to unlocking the box of consumer demand. Though knowledge is increasing, the low level of familiarity of Bluetooth by the average consumer is ensuring that mobile phone operators are still not feeling the consumer demand for Bluetooth-enabled handsets. Nokia and Motorola are very common phones in the United States, but Ericsson is not. Sony Ericsson has been the most aggressive Bluetooth-enabled handset manufacturer to date, but there has not been a significant push or driver thus far in the United States.

Since operators subsidize so many phones, it is necessary for them to see some benefit to offering Bluetooth-enabled phones to their subscribers. So they need to reap a return in terms of customer loyalty (for lower churn), obtaining new subscribers, or revenue. Driver safety alone could be a significant trump card in offering subscribers additional benefits. If operators begin to bundle mobile phones and Bluetooth headsets in an aggressive manner, in conjunction with a marketing campaign targeting hands-free use in vehicles for safety, demand could increase quickly.

On the acquisition front, comments were recently flying around regarding the acquisition of Ericsson Microelectronics by Infineon Technologies. The deal is expected to close in about two months. Infineon gains the module business via Ericsson, inroads to supplying semiconductors into wireless infrastructure and a supplementary customer list. Previously, STMicroelectronics began its acquisition of the wireline and wireless groups of Alcatel Microelectronics, while American Microsystems Inc. began its acquisition of Alcatel Micro’s mixed signal group. The acquisitions of Ericsson Microelectronics and Alcatel Microelectronics do not directly affect current market shares of Bluetooth chipsets.

Recent announcements by Texas Instruments for a $4 (BOM) Bluetooth solution via a ROM-based single chip and by Infineon Technologies for sub-$3.75 pricing (both high volumes) have set a new bar. Both use leading 0.13-micron RE CMOS processes, and volume production is planned for Q12003. Philips Semiconductors announced an affiance with Ericsson Technology Licensing for audio/video solutions. For space-constrained applications, Motorola will go into production in Q4 with a stacked chipset die solution in a 7mm-by-7mm-by-1.6mm BGA package. The price will be the same for the company’s separate radio and baseband.

Coexistence solutions were demonstrated by Silicon Wave (Blue802) and Zeevo (alternate wireless media access, or AWMA). Neither is based on the not-yet-finalized adaptive frequency hopping (AFH) scheme. These mechanisms are geared especially toward the PC market since the front-end can get overloaded in co-located situations (such as a laptop), which can still present a problem with AFH. The first coexistence solutions to hit the shelves are expected in the next six to nine months.

In-Stat/MDR estimates Bluetooth chipset shipments will climb from 10.4 million units in 2001 to 48 million this year, growing to 150 million in 2003.

Joyce Putcher is director and principal analyst of InStat/MDR’s Converging Markets & Technologies Group. She can be reached at jputscher@instat.com. InStat/MDR owned by Reed Business Information, the parent company of Electronic News.

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1. Wireless
As you probably already know, there are many benefits and advantages to using wireless devices. Along with improving safety as a result of eliminating wires you don’t need, wireless also offers you plenty of other advantages. When travelling with your laptop or other wireless devices, you’ll no longer have to worry about bringing connection cables.

2. Bluetooth is actually inexpensive
The technology of Bluetooth is cheap for companies to implement, which results in lower costs for the company. These savings are then passed from the company on to you.

3. Bluetooth is automatic
Bluetooth doesn’t have you set up a connection or push any buttons. When two or more devices enter a range of up to 30 feet of each other, they will automatically begin to communicate without you having to do anything.

4. Standardized protocol
Bluetooth is standardized wireless, meaning that a high level of compatibility among devices is guaranteed. Bluetooth will connect devices to each other, even if they aren’t the same model.

5. Low interference
Bluetooth devices almost always avoid interference from other wireless devices. Bluetooth uses a technique known as frequency hopping, and also low power wireless signals.

6. Low energy consumption
As a result of Bluetooth using low power signals, the technology requires very little energy and will use less battery or electrical power as a result. This is an excellent benefit for mobile devices, as Bluetooth won’t drain the battery.

7. Sharing voice and data
The standard for Bluetooth will allow compatible devices to share data and voice communications. This is great for mobile phones and headsets, as Bluetooth simplifies driving and talking on your cell phone.

8. Instant PAN (Personal Area Network)
You can connect up to seven Bluetooth devices to each other within a range of up to 30 feet, forming a piconet or PAN. For a single room, you can also set up multiple piconets.

9. Upgradeable
Upgradeable is the standard for Bluetooth. There are newer versions of Bluetooth in the works, which offer many new advantages and backward compatible with older versions.

10. The technology stays
Bluetooth technology is a world wide, universal wireless standard. With it being as popular as it is, you can count on it being around for years to come. As more and more devices start to use Bluetooth technology, more manufacturers will be eager to make their products compatible. A chain reaction will occur, making Bluetooth the standard for cutting edge wireless.
Uchenna Ani-Okoye

Uchenna Ani-Okoye is an internet marketing advisor and co founder of Free Affiliate Programs For more information and resource links on Bluetooth visit: Buy Bluetooth GPS

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“We’re very excited about this opportunity because it’s a great fit,” commented Colby Fede, CEO of Wiremedia, parent company of ProximityMedia, “The conference and trade show environments are ideal for deploying Bluetooth marketing and messaging campaigns because they’re inundated with thousands of information hungry attendees who are eager to digest as much information as possible, through whatever medium available,” added Mr. Fede. “In our experience, conference and trade show attendees exhibit very high mobile phone penetration rates, and as a demographic, are very receptive to Branded Bluetooth marketing efforts.”

About ProximityMedia

ProximityMedia (Pink Sheets:WRMA), an emerging company that develops direct-to-mobile Bluetooth content delivery software and hardware solutions. ProximityMedia’s Plug-and-Play Bluetooth content delivery solutions enable trade shows, conferences, retailers, museums, malls, movie theaters and businesses with the ability to engage in location-based Bluetooth marketing and messaging with ease. Information about Bluetooth marketing, mobile content delivery and Bluetooth advertising is available at http://www.proximitymedia.com.

About Adtech

Adtech is an interactive advertising and technology conference dedicated to connecting all sides of today’s brand marketing landscape. Adtech hosts conferences in Miami, Chicago, New York, San Francisco, Hamburg, Paris, Beijing, Sinapore, Sydney and London. http://www.ad-tech.com/

Note: Statements contained in this release that are not strictly historical are “forward-looking” statements within the meaning of Section 27A of the Securities Act of 1934, as amended. These forward-looking statements are made based upon information available as of the date hereof, and Wiremedia assumes no obligation to update such forward-looking statements. Readers and investors are cautioned that such forward-looking statements involve risk and uncertainties and the company’s actual results may differ from these forward-looking statements. Such risks and uncertainties include, but are no limited to, demand for the company’s products and services, government regulations, Wiremedia’s ability to continue to develop its market, general economic conditions and other factors that may be more fully described in periodic filings.

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Mobile Marketing Versus Proximity Ads

Mobile marketing can be an effective tool, if you have the mobile phone numbers of your prospective clients and customers. If you don’t have the mobile phone numbers of the clients, this type of advertising in useless. In addition to requiring mobile phone numbers, each text to the client is costing the client, this can be annoying to the client. Even with a great sale, some mobile phone owners are very testy when it comes to their mobile phone bills and added charges. If you are trying to get customers, annoying them is not the way to go. Proximity ads require no mobile phone numbers and do not charge for the ads. Also because the receiver permits the ad in the first place, they are in essence requesting it, which means they shouldn’t be annoyed by an ad they asked for in the first place.

Print Ads Versus Proximity Ads

Print ads can be great because they are brightly colored and reach a wide population. There is one thing wrong with print ads, however, the volume in which they go out. So many companies bombard potential customers with print ads. Some people are so fed up with the amount of junk mail that many times a print ad is thrown in the trash before it can even be read. Your sales campaign cannot work if people do not see or hear about it. With proximity ads, it goes to people who want to see it without annoying those who do not want to see it. Not to mention the target audience. With print ads, you don’t even know if the people looking at them would ever purchase from you. With proximity ads, they are already in your business. You already know they shop there, so you know you are targeting the right audience.

Bill Boards Versus Proximity Ads

Bill boards can reach a lot of people if they are in the right area. Even then, the most traveled streets are so busy that people are paying more attention to the road then your bill board and before you know it, thousands have driven by your bill board concentrating on the meeting they are about to attend or the cell phone call they are on, that they haven’t even seen your bill board advertising the best sale you have ever had. Then there are those who have seen the ad while they are on their way somewhere else and think it is a great sale and will go there some other time. Then they forget so some other time never comes.

Proximity Ads are better for your business because they do not cost the potential customer, they do not require mobile phone numbers, they get viewed by those who actually want to see them and they target an audience that you know is there to shop in your business or at least potentially shop in your business instead of people who may not even need or want what you are selling.

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Out-of-home media is a $5.5 billion dollar industry.* There are 23 million local businesses who are looking for a cost-effective way to drive more customers through their doors Drive sales by offering digital delivery of coupons and promotional material. :: Encourage repeat visits so users can acquire new or updated content. :: Increase loyalty through redemption opportunities and loyalty programs. :: Extend the brand beyond the retail location. :: Lower the dependence on expensive paper-based marketing material.:: Enhanced retail experience. :: Enhanced level of personalization. :: Consumers can store content on these devices for later viewing. :: Consumers can receive exclusive content distributed only at select locations. :: Consumers can help with viral marketing process by transferring the acquired content to other mobile devices with ease. Imagine how a few Bluetooth marketing means customers gain access to vital information about products and services on-demand. Plus, this Bluetooth-enabled technology allows retailers and service operators to encourage viral marketing.

Using Bluetooth’s wireless technology, this remarkable contextual marketing system can be easily deployed to a wide variety of locations, including (but not limited to):

:: Airports :: Apartment Buildings Near Busy Streets :: Auto Sales :: Banks :: Billboards :: Bus Shelter Posters :: Church Campuses :: Concerts :: Hospitals :: Hotels and Resorts :: Kiosks :: Large Shopping Malls :: Medical Plazas :: Nightclubs and Bars :: Outdoor Billboards :: Public Spaces :: Restaurants :: Retail Locations :: Sports Arenas :: Subway Station Posters :: Technical Schools :: Theatres (opera, shows, etc.) :: Tradeshows :: University and College Campuses

You are free to use this article for reproduction as long as you do not change the URL. For more info on this subject visit: http://www.vipmobiletext.com

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So how does this all work? Retailers, Shopping Malls, venues with high traffic place Bluetooth wireless transmitters in certain areas where they would like to push content. They are connected to a Bluetooth server either via cables or thru Wi-Fi. An advertisement such as a text message or a video or digital coupon is created and sent to Bluetooth transmitters. When a shopper with the Bluetooth feature turned on and comes in range of the transmitter, they get sent a request to receive ad content. If they accept the advertisement is sent to them. If they deny, then nothing gets sent. Once they receive a coupon for example, they can take it to the retailer show them the coupon and redeem it right there! The bar coding system the retailer uses can scan the bar code and provide the consumer with the savings right there. The consumer can also send the coupon to another person so they can redeem it as well. There has been a big debate about advertising in the mobile medium. Some people think that ad content should not be sent to mobile phones as it may be considered an invasion of privacy. Mobile phones are considered the most personal device used today since they send and receive calls and messages only to those who share their number. Others think that the next big thing will be mobile marketing and early indications show that this may very well be the case by the way ring tones, music and iPhone applications are being developed and downloaded.

Why implement Proximity Marketing? Well, if you’re a retailer, you want to place relevant ads into the hands of shoppers who are right outside your establishment. If you’re a shopping mall manager you want to implement proximity marketing services to attract retailers and also increase foot traffic. Once consumers know that there is a proximity marketing infrastructure set up and they can get money saving coupons to them in their hands then they will want to come back and spread the word to their friends and families. If you own and operate or manage other venues like restaurants, bars and entertainment parks, then this is provides an opportunity to send specials, one time notices, announcements to your patrons and increase traffic and revenue that particular day.

Proximity Marketing does not have to be expensive. Some companies actually provide the equipment for free and do all of the work for you. For more information on how to set up proximity marketing, go to site http://www.macromobil.com

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This new tool works as a direct marketing channel to end users mobile phones. The first generation of these tools established a connection with the Bluetooth enabled phones (activated and set to visible) which are within 20 meters from a dedicated hotspot. A question appears on the screen of the phone in the form ‘Do you accept content from Alterwave ? Yes / No’, where Alterwave is the name of the company willing to advertise. If the user presses Yes, the download proceeds at a speed of typ. 50kB/sec over Bluetooth. The data transfer is 100% free. A video of 500 kB would be sent in about 10 seconds.

If the user presses No, the popup disappears from the screen, and if the users does not press either key the popup will disappear when the phone leaves the Bluetooth covered zone.

This new media raises a lot of interest in the advertising and marketing industry. The kind of files that they push is images (still or animated), sounds (mp3) and video.

The risk to see the Bluetooth marketing seen as Spam does exist, but an opt-in is also possible by requiring the user to approach his phone close to a given point (typ. 1-2 meters) for triggering the download.

The challenge is now for media and marketing agencies to use this innovative tool wisely, and certainly to send value added content to the users. The Bluetooth marketing has a lot of impact on end users, so it should be used with wisdom.

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Brochures or booklets, that are currently being handed out, are now used for this task. However, as those of you that have tried exploring a big hotel will know, it is simply inconvenient to be carrying around all of these, all the time.

The opportunity is there to add a proximity marketing element, and make this information available to the guest on their most private electronic device – their mobile phone.

This way the information is made readily available wherever and whenever.

Let’s now take a look at individual ideas:

Service list
Straightforward stuff. Put all your services in an eBrochure, (or simpler an illustrated image) and send it to guests mobile phones. At any time they can then take out their phones and find what they need.

Prices
Hotels charge guests for using their facilities, and sometimes that puts them off using them because they are unaware of the costs involved. By making this information available on the mobile phone, guests can discretely retrieve this information whenever they need it.

Events
Hotels often organise events for their guests. Through proximity marketing via bluetooth it is very straightforward to send guests calendar reminders for the events they are interested, to help them remember, and eventually attend the event.

Map
One of the most obvious pieces of information that can be offered (but one that is also frequently neglected), especially in large hotels / hotel complexes, is the hotel map. If you need this point proven, all it takes is a visit to some of the wonderful village-like hotels you can find on most greek islands. And then, try not getting lost!

Room Service
A very exciting service that mobile marketing can put on the table for hotels, is room service on your mobile phone. When you want to order breakfast, simply take out your phone, have a look at the menu, and place your order using your mobile. Next thing you know the door rings. ‘Room service’…

Stock exchange updates
For business executives, or the everyday guest who owns some stocks, hotels can offer the icing on the cake type of service, by going the extra mile and retrieving for them live stock exchange information, and making it available on their mobile phones.

3rd party promotions
Hotels also offer third-party advertising by providing leaflets and brochures to their guests, for outside activities they can partake in. By offering these promotions on guests’ mobile phones, it is much more probable that they will actually have the information available at the point in time when they need it, and thus increase the conversions.

Hotels are great candidate areas for proximity marketing services, and I’m sure there’s plenty more ideas out there. These are just to get you started. Good luck!

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* What is the project about?

The project is about giving interactive mobile services to as many visitors as we can. The first phase is the pilot. AIA and Cytech wanted to test the feasibility of this project as there aren’t many such project all over the world. The aim was to develop a number of simple and valuable services that would be tested by the AIA personnel. Not just IT but also marketing and administrative personnel. We wanted to have feedback so we make any necessary alterations before we go public.
The first thing was to install 7 Bluevibe Hotspots at the departure terminal. These hotspots were not able to cover all the terminal but they are in such locations that cover the cafeterias and the corridors. After the installation we made all the connections to the Bluevibe Server installed at the AIA premises.
There were a number of challenges such as, power over ethernet, remote power cycling, decoration of the hotspots to look pretty and we achieved all these with the aid of the AIA personnel in about two months. Especially the decoration issue was hard as the rules are very strict.
If you visit AIA you can see the blue plaques at the ceiling, these are antenna containers. After the installation we train the AIA personnel to use the Bluevibe Manager, our web based administration and monitoring tool. They now are able to operate it mostly by themselves.
We also developed a special application for AIA for managing their content and of course a special version of the Bluevibe Browser, the mobile application installed in the visitors’ mobile phones.

* What kind of services are you intending to provide?

The most important service during the first phase is the Flight Information. You enter the flight number and get information about the departure/arrival time, status etc. The other service is about the retail shops of the airport.
It is a mobile shopping catalog. All retail shops inside AIA can present their products and offers. The marketing department of the Airport can change dynamically the images, texts etc using a CMS. We also provide a number of information concerning the airport itself, like left-luggage” areas or safety rules.

* Do the users accept to install a Java mobile application?

We ve just ended our test phase so our users were AIA personnel. They dont have serious objection on installing a new application as lons as this application is useful and not create any problems to their mobile phone. When the number of employees started to install this application and they saw that there is no problem and that they are able to use it we overcame any hesitations.
I think that the most important thing when you ask someone to install an application is to give him a good reason why to do it. If it is something really useful and “alive” they’ll accept it and try to install it.
We confront the same hesitations during the DontDrinkandDrive campaign we currently run for Johnnie Walker. We have developed a mobile application containing all the necessary information (taxi call numbers, bus itineraries, metro time tables) so if you decide to drink to take public transportation and not your car.
Most of the people find this application useful and at the moment they undestand what it is, they are willing to install it. It is 100 times better that a piece of paper containing all this information and that you ll probably throw it away after 5 minutes.

* Since it’s not yet public, and you don’t have any numbers on use, do you have any numbers regarding how many users have their Bluetooth turned on?

You will be surprised, and so our partners at the AIA did. More than half a million different devices have been scanned during the last 10 months and only at 7 hotspots at the departures terminal. I have to add that there is currently no signage and no one knows that there is a Bluetooth system active in the area. We know that we will double or triple this number if we cover the whole terminal and inform people about it.

* What would you identify as the main problem with this project?

I think the major problem hasn’t appeared yet. I strongly believe that when we go public there will be such great demand that we ll have problem to serve them. As you understand, our goal is to serve more than 300.000 unique users in a year.
Based on this assumption and some statistics concerning the number of people per hotspot and the time a user browse the services, we make our plans for the full scale installation. But, I am afraid, the real number will be greater. We are trying to be ready for this case also. I ll keep you updated but I am sure you will be informed from your sources when we go public.

Johnnie Walker Mobile Marketing Campaign

* Could you please also describe the JW campaign to us?

The concept is simple. Don’t drink and drive. It is about responsible drinking. Johnnie Walker has great tradition in this kind of events that contain messages like this. This time they have decided to include proximity marketing to the whole scenario. GetItRight marketing services, in cooperation with Cytech have designed a campaign with the following innovation.
Instead of giving people a plain paper with information about the means of transport during late hours, they also send this information to their mobile phones.
This way, this information which includes, taxi call numbers, bus and underground time schedule, is stored at the mobile phone and can be used anytime. The paper version is OK but it is most of the times misplaced somewhere and you can’t find it the next day.
These events take place at crowded squares of Athens from 20:00 till 24:00 just before people enters the bars and pubs for a drink. Everyday we setup a kiosk where promoters call people to play an internet game and win prizes. At the same time Bluevibe is responsible for sending the mobile application to the people as they stop in front of the kiosk.

* Can you share the penetration rate there with us?

I can’t disclose our statistics as the campaign is still running but I have to say that we believe that the penetration rate will be greater than 10%. We can discuss it again when it is over, at the end of May.

* What would you identify as the main problem with this campaign?

The main problem is the infrastructure. As you understand, we are in the open and we have constantly problems with electricity and network. We are lucky to use a system like Bluevibe because it is very versatile.
We use it as we think appropriate during each event day. If we see that the network is not stable enough we operate the Hotspots in standalone mode and when the network is back again they are synchronised with the server, uploading all the statistics and downloading new campaign settings. On the other hand if the network is stable we operate them in Networked mode, having all the advantages like online monitoring and administration and live statistics.

Mr. Antoniadis’ views provide a very interesting inside view on the workings of proximity marketing campaigns. I believe those of you interested in starting out in the bluetooth marketing sector, have plenty to learn and I highly recommend you keep some of these hints in your mobile marketing notebook.

I hope you enjoyed it, and found it valuable as much as I did.. Feel free to share your views, or questions, if you have any. I’m sure Mr. Antoniadis will be more than happy to follow up.

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As the sole authorized U.S. partner of Hypertag, a UK-based Bluetooth proximity marketing company, Parachute has brought Bluetooth marketing to consumers at the Chicago Bears Fan Festival (March 31-April 1) Bluesfest (June 7-10), Summerfest (June 29-July 8 in Milwaukee, WI) and the Taste of Chicago (June 29-July 8). Hypertag has also been in operation at Busch Stadium in St. Louis for the entire Cardinal’s season.

One of the nation’s largest cellular carriers used Hypertag’s technology and its industry-exclusive Bluetooth wearable marketing tool to conduct an “instant-win” campaign through user’s mobile phones at the Taste. Promotional staff wore the eye-catching and lightweight Hypertag devices and intermixed with the crowd, sending out electronic coupons. Winning coupons were sent out based on the numbers of hats and shirts to give away, but the “losing” coupon gave users a second chance to win an item from their booth. Hypertag’s industry-leading “fingerprinting” technology ensures that each cell phone only has one chance to win by recognizing the unique Bluetooth address of each phone and is set to only give out the number of coupons specified by the client.

“It’s been a great summer for Bluetooth marketing in the U.S. and for Hypertag,” Parachute Marketing Group President Brett Cutler said. “The consumer’s willingness to view content on their most cherished device opens up huge new opportunities for advertisers in an increasingly difficult environment. Hypertag’s incredible ease of use and innovative tools make it the perfect tool for companies seeking a cutting edge solution that can track the consumer from first interaction through purchase.”

“We are very encouraged by these numbers and will continue towards our goal of making Hypertag the #1 choice for proximity marketing campaigns in the U.S.,” Cutler said. “As consumers and advertisers turn away from their televisions, print and radio and towards alternative media, the market for mobile phone-enabled advertising and marketing will only increase. We are here to supply the technology and provide the support and knowledge to help mold the campaigns to take advantage of the ever-expanding reach of the mobile phone.”

ABOUT HYPERTAG

Hypertag (www.hypertag.com) is a proximity marketing technology provider which allows brands to deliver rich, interactive content to consumers based on their proximity to a fixed physical location. This ensures that brands can reach their target audience at a time and place that puts their offer into a direct and relevant context when a consumer is most receptive.

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A marketing campaign is successful only when it is able to reach a large number of people. Marketing methods are meant to attract target consumers and inform them about your products and services. Traditional marketing techniques are not only difficult to elaborate but also very expensive. Just think about the costs of a TV advertisement or promotional banners. And you won’t even have the certainty that the message has been received by your targeted audience. Proximity marketing software is an easy way to make sure your potential clients have received your message. At proxiblaster.com you can purchase Bluetooth broadcasting software that’s easy to install and use.

So how does proximity marketing software actually work? The purpose of any Bluetooth broadcasting software is to deliver media files to the potential customers’ mobile devices. The software automatically sends out media files to all of the Bluetooth enabled devices within a range of approximately 10 meters. Receivers will be asked for permission to view the media on their mobile phone screen. If the potential customer accepts, the Bluetooth media file transfer will begin. The transfer is absolutely free – customers won’t have to pay anything to view it and the advertiser won’t pay any additional fees after purchasing the proximity marketing software. If the user refuses to view the advertisement, the message will disappear from the mobile phone’s screen.

Proximity marketing can turn out to be more efficient than you’ve imagined. Users that receive the media are generally pretty interested to know what it’s about. Therefore, your message will reach more than 90% of your targeted audience. That’s a lot more than you can account for other marketing methods. Furthermore, the costs for this type of advertising are incredibly low. At proxiblaster.com you’ll only have to purchase the Bluetooth broadcasting software and will never have to pay for any additional fees.

Making your business a success is all about intelligent marketing. You don’t necessarily have to spend a lot of money in order to broadcast your message to a large number of people. By using proximity marketing software you will be able to send a media file containing your advertisement to any number of people within a 10 meter range. Proxiblaster.com is where you’ll find Bluetooth broadcasting software at a very convenient price.

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“We’re very excited about this whole mobile healthcare division, and we’ve partnered with content providers and complementary platform providers to create this mobile command center platform,” said Alan Stern, CMO of Gold Mobile, Clark, NJ. “We’re trying to create solutions that can be implemented in multiple locations, from doctors’ offices and hospitals to call centers and medical labs.

“This platform provides a rapid notification alert system with lots of capabilities for patients and their families, physicians and local authorities such as appointment confirmations and SMS reminders 24 hours before so you don’t have to have a nurse make these phone calls,” he said. “This allows them to send and receive text messages from a Web-based console to a cell phone and handle multiple calls simultaneously.

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“We created categories that can be customized based on whatever the hospital’s needs are.”

…

“We’re in the process of demonstrating this to a dozen-plus hospitals, and some are about to adopt it, while others are in the early stages.”

…

There are currently over 23 million diabetics in the U.S., about 8 percent of the total population, with approximately 2 million new diabetics diagnosed each year.

…

Medication compliance, proper nutrition and exercise are major factors in diabetes management, and mPro Care sends custom-tailored medication reminders, motivational and behavioral trigger messages and condition-reading requests to patients’ mobile phones via SMS.

It will be great when we see this applied in hospitals, as I truly think such services can improve the quality of life of people with such diseases. I hope we will soon see more such services surfacing, because they are excellent examples of how the mobile technology can be put to good use and help us protect our lives and health.

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Cytech Ltd, started off as a technology provider for the mobile marketing field back in 2001, by building mainly sms marketing tools for bulk sms, and interactive sms services. Based on that very positive experience and success – mainly in the greek market – we decided to invest in bluetooth marketing by purchasing a share in a bright startup company then called Bluebird. Bluebird later evolved into Bluevibe, the company that develops the synonymous proximity marketing product for us.

I am quite pleased to say we identified the potential in the mobile marketing field very early on, and we are very happy with our choice! (laughs) At the time we invested in Bluevibe, it was the only proximity marketing platform built in Greece, and one of the very few worldwide. Since then, we have concentrated on constantly pushing our product one step ahead of the competition, in order to be able to cope with marketing giants from around the world developing their own solution. Today our system is the only system in the world that can offer free web access via Bluetooth wherever a Bluevibe Hotspot is covering the area.

* In your experience, do you think people are still afraid of using Bluetooth? – Is that any different in Greece than abroad?

I am not sure if the word “afraid” is the right one but it is definitely right that most of the people are circumspect about accepting files over Bluetooth. The main reason is that they have heard that viruses can infect their mobile phones and they are coming from Bluetooth. This is something common all over the world. From my point of view there is only one solution and this is trust. When a well known brand runs a mobile marketing campaign and makes it visible to the people, they tend to trust it. According to our experience if the brand informs people about the proximity marketing event the penetration rate doubles. So there are hesitations about accepting mobile content over bluetooth but there is always a way to overcome them.

* You’ve run a couple of very interesting campaigns lately in Greece.. Do you see the market opening up?

Indeed, we have run a number of different campaigns, in expositions like Thessaloniki International Expo (Helexpo) or Taxi Show and DTE-Comdex, in events like the Dont Drink and Drive campaign we are currently running, and of course at the Athens International Airport. We are in the proximity marketing field for about 4 years and we know that you have to be patient. We see that marketing agencies adopt this medium day by day and that in the next years will be part of their tool set. In the beginning we had great difficulties to make marketers understand the role of this new medium at the whole marketing landscape. Now we receive daily phone calls and emails all over the world asking about Bluevibe. They know the basic features and want to know more about centralized management, web access over Bluetooth etc.

* What is your favourite mobile marketing campaign / proximity marketing campaign, from any that you might have seen?

I have read a great number of campaigns all over the world and many of them were very successful. But I have to say I am biased. My favourite campaign is the one we are currently run with Johnnie Walker. I like it because it is in combination with other marketing activities, field promotion, internet marketing and because the mobile application we send is very useful. It is not easy to run such a campaign as the events take place at squares where there is no electricity or network coverage and sometimes you have to overcome issues like bad weather etc. I will come back if you want with numbers when this campaign is over.

* How do you see proximity marketing in the economic crisis?

I think that proximity marketing and mobile marketing in general will benefit from this crisis. No one can say for sure, but my thinking is that these types of marketing media are relatively cheaper that the legacy ones like press or radio. Marketeers are trying to find new media to use, cheaper that the ones already have because the marketing budgets are lowering. We ll see about that in the next months but I have to say that the demand for Bluevibe is greater than one year ago.

* Do your customers prefer opt-in campaigns, or opt-out?

As you understand opt-out campaigns are easier. There is no need for acceptance and there is no need for special mechanisms to manage the opt-in lists. So, in the beginning, customers try this type of campaigns. They soon understand that even if the numbers are good they tend to lower as people get used to proximity marketing. During the first campaigns we run, people accepted to receive mobile content, most of time because of curiosity. They didn’t know what exactly this bluetooth message is and they wanted to see. Now most of the people and mainly young ones, are accustomed to the whole procedure and they want to receive only valuable information. They dont want to be disturbed and as proximity marketing events are more frequent, they want to know what they will receive before the click on OK button. I am sure that opt-in is the magical word for the next year and we, as technology providers, are obliged to provide the appropriate technology to support it.

* How do you avoid being thought of as SPAM?

This is one of the first things we tell our customers. It is crucial to inform people about the proximity marketing event so they are not annoyed. In addition, Bluevibe platform has a number of features to ensure that the person who says no will not be receive anything in the future. But I think the final and more antispam policy is the Bluevibe mobile application. One of the most advanced components of the platform is the interactivity. Bluevibe mobile application is installed at the user’s phone and it is s/he that begins the interaction with the system. There is no need to send him/her nothing and on the other hand s/he has access to rich content like multimedia, internet websites, facebook, wikipedia etc. Finally, in order to void being thought of as a spammer you have to:

o inform people,
o give them the right to opt-out easily
o and, if the application permits it, provide interactive services.

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“GoldSpot Media’s innovative mobile ad technology brings a whole new level of audience engagement to our trailer promotional marketing program and is expected to drive even more impulse ticket sales and brand engagement among our target audience,” said Niels Oeft, Promotions Manager, Universal Pictures International Germany. “This is extremely beneficial to the entire mobile content ecosystem – from Universal, to the cinema distribution chains, down to the mobile payment solution providers.”

“GoldSpot Media is excited to help Universal Pictures Germany pioneer a unique, interactive movie trailer experience and add new dimensions to the Universal brand uplift through audience engagement and one-click cinema ticket purchase,” said Srini Dharmaji, CEO, GoldSpot Media. “Enhancing Solid Ground’s mobile proximity marketing services with our interactive advertising technology creates a compelling business model for marketers to cost effectively interact with their target audience on mobile.”

“Through GoldSpot Media’s technology we are able to drive consumer interaction within movie trailers transmitted through Bluetooth. This offers a complete range of new ways to drive transactions straight at the point of sale,” said Dr. Wilhelm Bielert, Managing Partner, Solid Ground Communications GmbH.

About GoldSpot Media

GoldSpot Media offers the industry’s first end-to-end interactive advertising solution for all mobile channels, devices, inventory owners and applications. Its unique solution powers profitable new advertising revenue models for the entire mobile content value chain by delivering highly targeted, interactive ads in real-time based on demographics, behavioral patterns, device type, context and location. The privately held company is headquartered in Sunnyvale, Calif. with R&D centers in New Jersey, USA and Bangalore, India and sales offices in Europe.

For more information, please contact us at info@goldspotmedia.com or visit http://www.goldspotmedia.com/

About Solid Ground

As a core business unit of the Solid Ground – Group, Solid Ground Communications develops, customizes and operates complex, interactive Proximity Marketing (Bluetooth, WiFi, RFID) and Mobile Internet solutions. Being a turnkey solutions provider and using state of the art proven technology, the company is able to offer customer target group specific Mobile Solutions at outstanding quality levels. Typically, Solid Ground Communications services do include the graphical user interface, the technical development & deployment and the ongoing operations. Solid Ground Communication has offices in Germany (Berlin, Hamburg), Malaysia, Switzerland and USA.

For further information please contact us at info@solidground.de or visit http://www.solidground.de/ .

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In this ‘SMS’ generation, mobile marketing technique promises vast opportunities. As a matter of fact, SMS services offer powerful marketing potential via direct communication with target people. While floating the SMS, it is essential for any business entity to get their idea across the receiver in a quick, short and relevant format. Therefore, it can be said that the SMS marketing is a procedure wherein specific message is transmitted from an organisation to target group of customers.

An effective marketing process follows various steps such as planning and executing the conception, pricing, promotion and distribution of goods, services & ideas to satisfy the individual and organisational goals. With the SMS marketing solutions, the business entities tend to develop long lasting relationships with their target group of people. The content of these messages is interactive and promotional in nature. This solution goes a long way in building brand identity, as sending of text messages is just a part of the entire scenario. Apart from the text messaging option, the business entities can even go in for advanced multimedia messaging services or MMS, infrared and Bluetooth marketing, as it will create better impact on their users.

In comparison with other modes of marketing and advertising, the SMS delivery solutions have instant reach. In this entire process of SMS service, one could also use SMS gateways to generate the maximum promotion with the minimum possible costs. The SMS gateway is used for sending and receiving SMS messages without using a mobile phone. Therefore, these gateways are proved to be the best bet for many big and not so-big business establishments, and the corporate houses which want to reach the users of their products and services.

To conclude, the SMS marketing is one of the inexpensive ways of promoting goods and services across a wide range of customer-base. Therefore it is necessary that message should be short and crisp – otherwise it would loose the purpose.

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Free messages sending : Users can send lots of messages to mobiles and PDAs quickly with no transmission cost.

24×7x365 delivery: Users can share their data anytime throughout the whole day. Bluetooth is the effective tool that helps end user to share their data with no cost. Data that you can share through Bluetooth are:

:Audio and video

:vCal

:Images of your own or JPEG files

:Animates moving images or still images

Bluetooth equipments are also available in the market that can also help users to make the calls. While sharing data, a simple question will appears on your phones that is Do you accept the data from someone? You need to do Yes/No to accept the data. If you press yes then the data will download on your phone but if you reject then it will not download on your phone. The data that you share with the help of Bluetooth is totally free. All you need is a phone of Bluetooth feature and enough memory to store the data. With this effective and simple feature of mobile phone, mobile phone users are demanding handset with Bluetooth feature.

Bluetooth tool is continuously growing in the market and there are countless users those are using Bluetooth in their day to day life to share their data. Therefore, there are lots of companies which are promoting Bluetooth in the marketing with various effective tools.

Bluetooth is increasing their popularity in almost every country like India, Dubai, US, etc. Various companies are already involved and some are involving themselves in the sector of Bluetooth marketing in various countries. In developing countries like India, Dubai, etc. companies are doing Bluetooth marketing Dubai, India, US, etc.

Bluetooth Marketing, an astonishing system that uses Bluetooth wireless technology to target your audience at close proximity to your establishment with the direct response message.

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For marketers seeking new ways and means to expand their reach anywhere their prospects are — the future is here. Smart marketers and advertisers create a personal touch in their ad campaigns. This is one of the reasons why mobile advertising is rapidly increasing in popularity as an effective marketing tool. And the astonishing use of mobile devices leveraged this trend.

There are over 1.5 billion mobile phone users worldwide according to the International Telecommunications Union with the highest growth percentage coming from emerging economies like China, Russia and India. The US has about 200 million mobile subscribers. Smart marketers are tapping into the potential to reach their prospects as they’re on the move. Mobile devices are practically a permanent attachment for people under age 34.

Mobile Advertising is delivered in a number of formats. Text messaging, mobile internet advertising and mobile radio advertising are some of the common advertising formats. Out of these, text messaging (SMS) is the most widely used format.

According to the joint Mobile Advertising Report (MAR) released by Limbo and GfK Technology, text message usage is about 74% in India, 48% in the UK and 22% in the US. Projections predict in the near future mobile internet advertising will surpass text message advertising (FierceWireless).

In June 2008, Nokia launched the Nokia Advertising Alliance that aims to make mobile advertising easier for advertisers. This particular program includes services like providing marketing strategies, geographic targeting and related technologies to enhance customer captivation. Now advertisers can work in conjunction with Nokia to expand the coverage of mobile advertising with emerging mobile technologies for more powerful ad promotions.

The best part about mobile marketing is mobile devices are more heavily used than traditional PCs. Mobile advertisements are delivered to the customer no matter where they are. Even with these advantages, mobile advertising is still in its “early adopter” stages with a long way to go. The main obstacles are in the form of data tariff structures, handset and mobile internet interactivity and quality of subject matter.

Like the early days of the Internet, there are more advertisers than quality content. Add to that an acute lack of tools to assess the performance of mobile ad campaigns. Even though most of these difficulties will be solved in the future, mobile advertising will still face competition from other advertising and marketing methods. Google, Microsoft and Nokia are the prominent players in mobile advertising. The future holds a huge potential in terms of revenues from mobile advertising.

According to a report released by Informa Telecoms & Media, it is estimated that mobile advertising will generate USD 1.72 billion in 2008 and will rise to USD 12 billion in 2013. The report also advocates the use of banner ads as an effective tool in mobile advertising. The report highlights the significance of focusing on the long run and not the short term stumbling blocks.

Yahoo jumped on the bandwagon in June 2008 when it partnered with Publicis to integrate Publicis mobile advertising agency (PhoneValley) with Yahoo’s mobile developer platform language (Blueprint). The partnership is aimed at developing brands, reaching customers and maximizing sales through new techniques. It also aims to initiate cutting edge advertising strategies in the future.

Since the potential market for mobile advertising is huge, a few companies are exploring new horizons and expanding in new territory. For example, Millenial Media Inc., is venturing into Europe, Africa and the Middle East. Millenial develops ads for cell-phones and mobiles. Its CEO Paul Palmieri says “There is a tremendous growth opportunity for mobile advertising on a global basis, as evidenced by a rich and active mobile direct marketing industry, as well as surging demand from top brand advertisers.”

The media industry and brand advertisers are slowly catching on and making use of mobile advertising to increase market penetration. Mobile advertising has added support from applications like ringtones and pictures. Bluetooth advertising is also growing in popularity. Here, a company can advertise its products or services over a fixed area.

The three major search engines: Yahoo, Google and Microsoft have already realized the potential and the possibilities of the mobile advertising market. MSN uses banner ads on MSN mobile pages. Earlier MSN’s mobile advertising was confined to countries like France, Japan, Spain and UK. Recently it expanded coverage to include the US. Google also launched mobile image ads. When the cell phone browser is opened these image ads are displayed on the screen. However, the ad size is much smaller as compared to those for web pages. These image ads are connected to a web page and they follow the price-per-click model Google AdWords uses.

Mobile Advertising is one of best forms of mass medium advertising. It’s personal, and has a wider reach than any other form of advertising. It’s still early to comment on exactly how big or how successful it will prove to be. However, by all indicators “the future’s so bright you gotta wear shades.”

The predictions about the future revenues generated through mobile advertising optimistic. A brand advertiser, a mobile advertising company and the consumer will have different perceptions of mobile advertising. However, mobile advertising also comes with its fair share of drawbacks. Mobile ads are sometimes viewed as another form of spam and the advertisers as spammers. To resolve this issue, there are programs developed to give subscribers free talk-time for performing certain activities related to viewing ads. As far as the opinions of consumers are concerned, it’s a mixed bag. This is because people are simply not accustomed to being paid to view ads. Even if they are paid to view them, many still view the ads as a nuisance. It doesn’t make sense for the advertiser to pay a consumer to view ads if there are no conversions.

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A new trend appears in the mobile marketing since the beginning of 2006 : The Bluetooth marketing, or proximity marketing.

This new tool works as a direct marketing channel to end users mobile phones. The first generation of these tools established a connection with the Bluetooth enabled phones (activated and set to visible) which are within 20 meters from a dedicated hotspot. A question appears on the screen of the phone in the form ‘Do you accept content from Alterwave ? Yes / No’, where Alterwave is the name of the company willing to advertise. If the user presses Yes, the download proceeds at a speed of typ. 50kB/sec over Bluetooth. The data transfer is 100% free. A video of 500 kB would be sent in about 10 seconds.

If the user presses No, the popup disappears from the screen, and if the users does not press either key the popup will disappear when the phone leaves the Bluetooth covered zone.

This new media raises a lot of interest in the advertising and marketing industry. The kind of files that they push is images (still or animated), sounds (mp3) and video.

The risk to see the Bluetooth marketing seen as Spam does exist, but an opt-in is also possible by requiring the user to approach his phone close to a given point (typ. 1-2 meters) for triggering the download.

The challenge is now for media and marketing agencies to use this innovative tool wisely, and certainly to send value added content to the users. The Bluetooth marketing has a lot of impact on end users, so it should be used with wisdom.

Alterwave is one of the leading companies in this market.

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The Sony Ericsson S500i Grey mobile phone handset is a stylish slide opening music phone that is specially designed by keeping music loving users in mind. This model mobile phone handset targets the users who like to bring an element of style in to their life. The easy to open slider mechanism allows the user to view the large colour screen in both its slide open and slide closed position. Coming with external navigation and music controls, the handset allows the user to access the menu system even when the handset is closed.

The Sony Ericsson S500i Grey handset comes with 12 Mbytes of built-in memory and permits the user to add a Micro M2 memory card to expand the storage capacity of the phone. The mobile phone handset weighing 94 grams in total and coming with a measurement of 14x 99 x 47 is a light weighted handset that is comfort table to hold in hand and slip into the pocket. The Sony Ericsson S500i Grey comes complete with a stereo headset that will help the user to connect the handset to PC or laptop, bringing an element of fun and music into the mobile phone. The Sony Ericsson S500i Grey mobile phone comes with EDGE technology, Bluetooth technology, USB cable connection, fast port and GPRS that ensures easy data transfer. The Bluetooth technology provides a wireless connection between compatible Bluetooth devices and permits the user to enjoy a tangle free wireless experience. The built-in EDGE technology paves way for a fast and effective transfer speed that helps the user to enjoy a faster experience on the mobile device

The attractive aspect of the handset is the built-in 2 megapixel camera with digital zoom and dedicated camera and video menus that ensures the user of effective and creative photography. The use can effectively capture excellent photos that can be saved, shared and sent to others.

Sony Ericsson S500i Contract Mobile Phones

Sony Ericsson S500i Black Contract Mobile Phones

Pay As You Go Mobile Phones

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Phones are not merely used for calling and receiving calls. They are in recent times used for many reasons and purposes. There is a big expanding population of mobile users who goes by the additional features. It is worth to mention that this big mobile audience has been swayed by the additional features like music and bluetooth.

Every phones comes with music features that includes: Music Player supporting MP3, ACC, ACC+, eAAC+ & WMA formats, Polyphonic Ringtones (64 Voices) and MP3 Ringtones. The formats are important since it shows its compatibility. So users of the phone do not have to think about the formats the mobile would be supporting. The player can play all of the user’s favourite tracks at any time and at anywhere. There are absolutely no hassle-free functionalities in Bluetooth music phones.

There comes the bluetooth features which is again another very important feature being added in any mobile sets.

According to the technology experts, the definition of bluetooth is “Bluetooth is the name for a short-range radio frequency (RF) technology that operates at 2.4 GHz and is capable of transmitting voice and data. The effective range of Bluetooth devices is 32 feet (10 meters). Bluetooth transfers data at the rate of 1 Mbps, which is from three to eight times the average speed of parallel and serial ports, respectively.”

It is not that each and every user knows the working of Bluetooth; according to the mobileinfo.com “Bluetooth can be used to wirelessly synchronize and transfer data among devices. Bluetooth can be thought of as a cable replacement technology. Typical uses include automatically synchronizing contact and calendar information among desktop, notebook and palmtop computers without connecting cables. Bluetooth can also be used to access a network or the Internet with a notebook computer by connecting wirelessly to a cellular phone.”

Samuel Herrick writes about mobile phones. 3G Phones, MP3 Phones, Buy apple iPhone.

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Redefining the conventional style of a mobile phone, the LG Chocolate would not only stun you with its comprehensive range of features, but it would also give immense pleasure to your eyes. Truly, the LG Chocolate has a great design to satiate your senses. Besides stunning looks, the LG Chocolate has quite a lot to offer. It comes in a rectangular shape, which resembles the design of a chocolate bar. Moreover, its slider mechanism adds more to its looks and it easily slips up and down, as you need to use your one finger to enter the world of unlimited possibilities.

With optimum support for TFT screen and 256K colours, the LG Chocolate comes with two-inch display, which gives you superb viewing experience. You can easily view all the right stuff from vivid photos to graphics anytime, anywhere with user-friendly menus. To add more into looks, you can change the font colour, backlighting time and also the brightness as per your likings.

It weighs just only 83g and you can easily carry it around without feeling any sort of burden. There are other basic features such as a voice recorder, an alarm clock, a calculator, a world clock, a unit converter, all sorts of messaging features, a calendar, and a memo pad. There are some high-end features with Bluetooth, GPRS, e-mail, 1.3MP, and USB, which give you freedom for data storage and easy transfer. You can also use your LG Chocolate phone as a modem.

TheLG Chocolate is loaded with a music player. This excellent music player looks really great with random playback and different equaliser modes. You can also play all your favourite music in MP3 and AAC formats. It comes with a high quality stereo headset. Take all the excellent pictures with its 1.3-megapixel camera, which enables you to make all the desired changes with great quality settings.

You can use a Bluetooth headset with the LG Chocolate , which allows you to do many things without carrying the mobile phone with yourself. LG Chocolate with Bluetooth headset becomes a convenient unit. Whenever a call comes in, you can put that in to your ear by removing the headset from the strap. You can pair your Bluetooth with the LG Chocolate and this would allow you to talk for four hours and it also comes with 120 hours of standby time. It can be easily charged with an AC adapter or a USB cable. This headset is available in different colours, so choose the right one for you and feel the difference.

href=”http://www.directphoneshop.co.uk/dealset.asp?act=mobset&id=436″> LG Chocolate with Bluetooth Headset .

Here are some latest Mobile Deals on Mobile Phones .

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A lot of people today wonder about whether Bluetooth Marketing, and proximity marketing in general is legal, as people claim it can be considered as SPAM and annoying.

On the one hand, we must first see whether these marketing approaches are legal. Obviously, if they are not, there is no point discussing it any further, we can simply dismiss the discussion and file a law suit against anyone running such campaigns. The legal framework is different in every country around the world, and in some cases dramatically (take for example the death penalty). However, the European Union, now has some common guidelines across all its member countries, and so do the United States, for each state. Therefore, each country might have its own laws and I would be interested if any of you out there live in a country that has any specific laws about proximity or text marketing, I would be very interested to find out. Please leave a comment by clicking the yellow post-it note.

I am only aware of E.U. regulations by the European Commission, and I also came across this article, by Victoria Southern, a solicitor with Pinsent Masons, discussing the legal framework regarding SMS and Proximity marketing, in the U.K. She concluded that proximity and text marketing are both legal, as long as specific guidelines are adhered to, such as the ability to opt-out for the consumer in SMS marketing, and obtaining the consumer consent before sending them any content.

Even with the legality of the approach established, however, we all know (too well sometimes) that some marketing approaches, though legal, can be extremely annoying. In the case of proximity marketing especially, where the consumer is required to opt-in, we must take special care to ensure they have good reason too, otherwise the campaign is destined to fail miserably. I have written a separate article with some advice and tips on running a successful proximity marketing campaign, but the most important thing is not to pass your service on as spam. Proximity marketing is not just about broadcasting an image on to the passers-by mobile phones. It has a lot to do about the content of the message (be it video, image, audio, etc.) and the value the recipient of your message gets from receiving your message. For example, just sending out your logo via Bluetooth to anyone passing by your shop, might seem like a good way to increase awareness and brand recognition, but things are not always like that.

The first time an end user experiences proximity marketing and receives your message there’s a sense of novelty, and interest about the new way in which the message is received, but the user quickly gets accustomed to this, and sees the message for what it really is. When proximity marketing has become more common though, (which, incidentally, is not too far into the future) messages such as these will be considered spam. What you need is to provide some true value-added services to your customers. Give them some reason to want to use your proximity marketing service.

Among the available online resources is also the Mobile Marketing Association website, which contains a code of conduct for mobile marketers, and also provides a number of other resources such as mobile advertising guidelines, etc. These can be useful tools if you are looking to run a successful campaign, and want to avoid common pitfalls, and it’s a good place to start.

In general, I would say the legal issues are easily overcome. What is more difficult, and also of more value and to the point, is picking the right one out of all the proximity marketing services you can offer to your audience, and run a campaign which benefits everyone: the marketer, the end-user, and the service provider. Happy mobile marketing!

Giorgos Saslis

http://www.mobile-marketing-blog.net/

Mobile Marketing Campaigns & Mobile Advertising News.
Bluetooth Marketing & Proximity Marketing Updates.

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So you have bought new bluetooth enabled mobile phone and now you want to install it on your pc. Read this article.

In this article , i will teach you that how can you install bluetooth mobile phone on your PC. If your mobile phone can also communicate with your computer over a Bluetooth wireless network to perform tasks such as contact synchronization or file transfer, then use Bluetooth Devices in Control Panel to install your mobile phone.

1. Attach or turn on the Bluetooth radio adapter for your Windows XP computer.

2. Set up your mobile phone so that Windows XP can find it. Setting up your phone includes: Turning it on Making it discoverable (or visible) Giving it a name (optional) If you are not sure how to set up your phone to make it discoverable, read the documentation for the phone.

3. Open Bluetooth Devices in Control Panel.

4. On the Devices tab, click Add

5. Follow the steps in the Add Bluetooth Device Wizard.

Notes

• To open the Bluetooth Devices on your computer, click Start, point to Settings, click Control Panel, and then double-click Bluetooth Devices.

• The passkey and encryption features help to secure your data. However, these and other security measures can be compromised or fail, and, if that happens, your data could be visible to or accessible by other devices or computers within range. Therefore, Bluetooth wireless technology should not be considered completely secure.

• To install your Bluetooth device on computer, refer to the instructions that came with the device.

Visit my blog for technology and internet guide, Top gadgets reviews and more. Visit technologyandinternet.blogspot.com

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Did you know that California will the 5th state (if you include District of Columbia) to pass the cell phone law? This will present a problem for most of us in California since we depend on it so much. The law was passed Fall of 2006 and will go into effect July 1, 2008. What exactly does the legislation entail? It prohibits the use of any hand-held mobile phones while driving. Drivers who are caught chatting away on their cellular phones will be fined $20 for the first offense and will receive $50 fines for any ensuing offense.

So what’s the solution? Well, the law does give room for mobile phone chatters to use hands free kits when talking on the phone. However, older cell phones tend to lack Bluetooth technology and thus rely primarily on wired handsfree kits that come standard with the purchase of most phones.

Bluetooth Earpiece

This is probably the cheapest solution for most people. The earpiece is a simple headset that is usually placed over one ear, consisting of both the microphone and the earphone. It allows you to use it in and out of the vehicle, so you are free to go wherever you please while speaking wirelessly on the phone. Depending on its features and quality, you could find Bluetooth headsets for as cheap as $40 and as expensive as $200. The great thing about is its role as a standalone accessory. All you have to do is connect it (AKA “pair) with your Bluetooth capable mobile phone.

This hands-free device has a few disadvantages. These units contain small power cells that would need to be charged after about 6 to 8 hours of talk time. Additionally, some users complain that earpieces tend to be more uncomfortable over a long period of time. Some earpieces even give off a sort of echoing effect and could be hyper-sensitive to noise in certain road conditions. Of course, this complains may vary per brand and model-so be sure to try each one of them out, especially because there are a ton of companies now that make these.

Plug-N-Play Hands-Free Bluetooth Car Kit

These kits simply attaches to either the top of your dashboard, an air conditioning vent, or sometimes even your windshield. The plug’n'play Bluetooth kit is a device the size of your palm and usually gets power from your cigarette lighter. The palm-size kit contains both the microphone and a tiny loudspeaker. With this you don’t have to attach anything to your ear and is often loud enough to hear, even through traffic noise.

The price range on these stay pretty consistent since there are not as many variations of this type of Bluetooth interface. As of early 2008, they cost anywhere from $55-$125. The disadvantage of plug and play kits, however, is its volume. Though they may be loud, there is no sense of privacy if you have other passengers in the vehicle. Another thing to keep in mind is the quality of the speakerphone built in the mounted kit. Some speakerphones tend to blare rather than sounding clear. This occurs when you overload a small speakerphone with a ton of volume, and this is quite common with this type of devices.

Some companies who sell plug-n-play Bluetooth car kits include Parrot, Clarion, and Raytel.

In-Dash Receiver with Bluetooth

Because of advancements in Bluetooth technology, car audio companies began integrating Bluetooth technology in standard head units. This allows Bluetooth cell phones to be paired with the Bluetooth ready headunit. A phone call would mute whatever music or radio is playing and would channel the call through your vehicle’s sound system, resulting in the clearest sound from your phone. Depending on the kit, the microphone could be built in the headunit or wired (with hidden install of course) to the sunvisor. But just like the plug-n-play units, it offers no privacy since it could be heard by anyone in the vehicle.

This is probably the best solution for you if you are looking for a clean install without messy wires and if you feel uncomfortable putting something on your ear. It would also offer the best solution for you if you are looking for the best sound quality for a Bluetooth unit. If you want a built-in Bluetooth headunit, it will cost $200 or more. If you have an aftermarket stereo that is Bluetooth ready, you may just get the Bluetooth kit for that receiver. It is pricey though, costing you about $150 for just the Bluetooth interface.

For more information about Hands free car kits, please visit: Hands Free Kits – HandsFree Bluetooth Car Kits

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Bluetooth technology is constantly evolving. Bluetooth started off as a basic wireless connectivity standard but has since been adapted to many different uses.

For example Bluetooth for mobile phones. Bluetooth enables a mobile phone user to connect to their hands free headset without wires. It also allows the mobile phone user to connect to their hands free kit.

A handy use of Bluetooth is file sharing. Bluetooth allows sharing of files between two mobile phones, between a mobile phone and a computer making it very handy. For example if you wanted to put a MP3 onto your phone from your computer you could do so easily. All your computer would need is a Bluetooth adaptor. And it doesn’t stop with the swapping of files. Using your computer and your phone you can synchronise phone books, send SMS messages and more.

Bluetooth may be handy for phones, but it also comes in handy for the home office. By utilizing Bluetooth a wireless home network can be connected. Two computers, a printer, a scanner. They can all be connected using Bluetooth with an effective range of 10 metres.

Bluetooth will be around for a long time to come and will provide even greater wireless solutions for different applications.

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The mobile phone industry is one of those many industries that is fast escalating the rungs of progress, courtesy of the evolving technology. Since the inception of the very first mobile phone on Earth, the industry hasn’t ever looked back. Human beings are unfalteringly becoming prone to technological development, and the mobile phone industry is playing its part as a catalyst to the epidemic. Owing to this development, there is hardly any room left for fastidious consumer behaviour as all the mobile phone manufacturers are gulping a sip of the potion of technological progress to oust one another. Bluetooth technology is one of the numerous developments that has taken the mobile phone market by storm. No wonder almost every mobile phone in the market flaunts this technology today.

How does it work?

1.Bluetooth is a wireless network technology, through which you can transfer data in the form of radio waves between a Bluetooth enabled phone and computers, laptops, printers, and other compatible devices.
2.The maximum range within which data can be shared through it is 10 meters.

Why go for a Bluetooth mobile phone?

1.Bluetooth is the most hassle free network technology for data sharing between compatible devices.
2.Bluetooth allows users to share all kinds of data, such as image files, music files, video files, and text documents.
3.You can share data even on the move between mobile devices as Bluetooth runs on a wireless network technology.
4.Bluetooth technology ensures high speed and efficient sharing of data between Bluetooth enabled devices as the range of network is a meagre 10 meters.

With all these facilities available at the hands of a Bluetooth device wielder, it is hardly a surprise that Bluetooth has become such a big hit in today’s world. And with technology rapidly gaining newer grounds in the mobile phone industry, Bluetooth technology may well go to higher levels of development.

To get some of the best deals on Samsung U100, Samsung F700, Samsung D900 and other latest mobile phones on 3 mobile, t mobile, orange, O2, Vodafone network, please visit the site.

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Do you have Bluetooth or infrared in your cell phone? Please do transfer this file for me. These are the words we generally use and share with our friends. With the technological revolution introduced by the multimedia phones, Bluetooth and infrared features have become pretty common. These features enable you to wirelessly transfer data from one phone to another. This interesting feature of the cell phones is the underlying reason due to which mobile phones are sweeping the electronic devices market.

All the leading brands like Nokia, Samsung, LG, Motorola and Sony Ericsson are offering wide range of phones featuring Bluetooth and Infrared options at prices that are within the reach of the customers. Bluetooth is device is something which works like a radio transmitter. It works through sending radioactive waves carrying the data. This device works within the radius of ten meters. On the other side, infrared is a technological device which send your desired data with infrared waves, the basic thing is that as long the infrared point of your can see the other point it can transfer the data it works like censor connectivity points.

The infrared technology works through the straight line connectivity which works by in sight feature. It means your infrared port should be must pointed towards the other phone you wish to connect. But in market demand Bluetooth is popular as it is coming in 10 to 100 meter ranges depend according to the prices. Bluetooth also have a quality to read out the memory card and trace the other memory card. Bluetooth have very higher range of transferring the data as compared to other devices. It is the fastest too.

Bluetooth is device added a revolution in the personal connectivity, there are various market products providing this wonderful wireless connectivity product. One of the best features of Bluetooth technology is that here we use 2.4 GHz ISM connecting radio frequency which is pretty common in all the countries. Apart from radio active technology it also enables you to avoid the multiple wire connections by providing single linkage to transfer the data easily.

On the side of market availability according to the latest research of this device more and more mobile phone companies are providing Bluetooth transfer system. Today mobile having low memory acceptance also featuring Bluetooth in their phones in order to avoid using multimedia transferring through your SIM card service.

But for the existence radio active device in the market there is a requirement of services provided by the companies having capability to have Bluetooth applications. Cellular phones needed to be built on exclusive purpose catering this facility. Sony Ericsson have started a fresh technology by exploring good phones serving sole purpose of better Bluetooth performance and demand in the market. The main feature of this device is that even local vendors can use this device and create low cost features from it.

Bluetooth as a feature is very popular these days as it allows you access to the desired data stored on other mobile devices. The primary motive of this device is to provide an interconnection between cellular phones and computing world. There are various joints offering such devices. You can go through the following link: www.chucksaccessorystore.com that deals in leading Bluetooth devices.

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If you’re one of those who drives a BMW 3 or 5 series or X5 built between 2002 and 2006 and are seeking a way to bring your car’s sound system up to date, consider a BMW Bluetooth retrofit for your automobile’s sound system.

What Is Bluetooth?

You’ve probably heard of Bluetooth, but may not know exactly what it is, how it works or why you should equip your older vehicle with a BMW Bluetooth retrofit.

Bluetooth technology (named after a rather despotic Scandinavian king of the late Viking Age) is really a type of electronic protocol – an industry standard that allows different electronic devices such as personal computers, printers, cel phones, and a wide range of digital devices to connect to each other and exchange information without the need for cumbersome cables and wires. It operates in a manner that is similar to a short-range radio frequency.

Uses and Capabilities

Bluetooth is highly effective for small devices that are in close proximity (up to 100 meters apart, depending on whether the device is Class I, II or III). Because of this, a BMW Bluetooth retrofit is ideal for the small, enclosed environment of an automobile interior.

If you’re like many busy people, you have a mobile phone with you and activated most of the time – including drive time. However, use of a cel phone while driving is unsafe, and actually illegal in many places. By installing a BMW Bluetooth retrofit in your classic vehicle, you’ll enjoy “hands-free” communication when receiving an important call while behind the wheel. You won’t even have to remove your cel phone from your pocket!

Taking It To The Next Level

A BMW Bluetooth retrofit allows you to integrate your cel phone into your vehicle quickly and easily. One of the most useful aspects of this is the ability to activate your cel phone and dial a number using voice commands. If your phone is equipped with this capability, you can simply speak the number you wish to dial, and your BMW Bluetooth retrofit allows it to dial it for you – automatically!

In addition, newer phones and navigation systems can display information right on your vehicle’s own digital displays (i.e., the instrument cluster).

No More Missed Calls

You probably enjoy playing your radio or CDs while commuting. You’ll be glad to know that the BMW Bluetooth retrofit automatically mutes the music or other audio programming when receiving or making a call.

Get Started Now

The BMW Bluetooth retrofit is designed for simple installation using the original manufacturer wiring. It really is as simple as “plug and play,” and afterwards, you’ll be able to control all of your cell phone’s functions using nothing more than the steering wheel controls, radio knobs and of course, your own voice. It’s easy and economical to update your vehicle with a BMW Bluetooth retrofit.

Wayne Hemrick installs audio systems for BMW’s. He specializes in the BMW Bluetooth retrofit, and provides advice on BMW Bluetooth installation. If you are considering a BMW Bluetooth retrofit, Wayne’s advice will be helpful in understanding how the BMW Bluetooth kits work.

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To have a good smartphone that would fit your needs, you should give your interest to some important features that should be coming with any smartphone. I will tell you know what are exactly the most important features to own a perfect smartphone.

The digital mp3 player. This function would be very cool with your cell phone. Imagine what is your degree of enjoyment with your favorite music all the time. You can download all your favorite songs to your mobile phone to listen to it wherever you go. Buy owning one of those smart phones which provides a built-in digital mpo3 player, you don’t have to carry any additional electronic devices to can listen to mp3 music.

The built-in digital camera. It must be in a very high quality, you may choose the smartphone that provides a mega pixel VGA camera to can record high quality videos and to can capture high quality images. Then you can send them to any other bluetooth-enabled devices.

The above paragraph will take me to write about the third important feature, it is the bluetooth headset.

The bluetooth headset. This is one of the most important technology that should be in your cell phone, the bluetooth headset enables the user to send and receive data wirelessly. Of course you can exchange files between the bluetooth-enabled cell phone and any other bluetooth-enabled electronic devices such as laptop, personal computer and any other bluetooth-enabled cell phones.

The GBS navigation system is also would be a very cool feature that allows you to track your ways. The best and the coolest thing with the smartphone is the ability of accessing the internet. Actually, the smart phone is a combination between the ordinary high technology cell phone and the mobile web browsing device that enables users like you to access Email address and websites.

It should also provide all message functions like SMS, EMS, MMS. It also can feature the chatting functions such as MSN messenger.

I think the mobile phone like that would be a perfect handed gadget that gives you all communication functions and all enjoyment options.

Find discount Palm Smartphones at Cheap Palm Smartphone

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The Samsung SCH-a990 Mobile Phone represents the pinnacle of cell phone technology today. With support for Verizon Wireless’ exciting V Cast service, music player capabilities, and a powerful 3.2-megapixel camera with autofocus and video-recording capabilities, this phone is not fooling around. The phone also features TV output, Bluetooth-based printing, a swivel screen for total photographic control; The Samsung SCH-A990 boasts a 3.2-megapixel camera with autofocus and video-recording capabilities. The EV-DO handset also supports Verizon’s 3G services, has integrated Bluetooth, a swivel screen, a speakerphone, and good call quality. It comes with an autofocus feature, video-recording capabilities, and a cool swivel screen. This high-end mobile also has support for Verizon’s 3G services, and excellent call quality. But it’s not without problems.

Camera

Despite a couple of design glitches and restrictions, the Samsung SCH-A990 Mobile Phone is a high-end multimedia phone that boasts a sharp, 3.2-megapixel camera and good call quality, it’s 3.2-megapixel camera, trumping the recently lauded Nokia N80. It has an auto focus feature, zoom, and plenty of imaging options. You can choose from five picture modes, three quality settings, and five resolutions (2,048×1,536, 1,600×1,200, 1,280×960, 1,024×768, and 800×600). You can adjust the brightness, white balance, color effects, and ISO settings. There’s also a multi shot mode and a self-timer, and you can change or turn off the shutter sound. Many of these options are also available to you in camcorder mode, although you get a choice of only two resolutions (320×240 and 176×144). You can capture up to an hour’s worth of video with sound.

Performance

Verizon’s network, and call quality was great. Speakerphone quality was just as good, and we had no problems pairing the handset with the Logitech Mobile Traveller Bluetooth headset. An integrated speakerphone that makes Samsung SCH A990 Mobile Phone easy to converse without touching the handset is a big plus point for car users. The a990 is Bluetooth enabled wireless headsets can be configured with the phone for total hands free operation.

You can share your photos, videos and slide shows with an entire room full of people by connecting your a990 directly to any TV or home theater system. To print, just connect to any Picture Bridge-compatible printer, and in seconds you’ll have beautiful, full-color photos. You can also wirelessly send your photos to any Bluetooth-enabled printer. On top of all that, you can use the a990’s camera as a business card scanner.

Monty Alexander has a wealth of experience in writing articles on all mobile handsets i.e. Motorola mobiles, samsung mobile phone, nokia mobiles, samsung mobiles etc.

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If you’ve got a wireless network for your computers already, well, you might get a bit excited about what I’m going to say next. How would you feel if your PDA, your mobile phone, your mp3 player and almost everything else you connect to your computer could be wireless too? You’d like that? Well, it’s already a reality and has been for some time now.

Bluetooth is wireless and automatic, and has a number of interesting features that can simplify our daily lives. Bluetooth is a standard developed by a group of electronics manufacturers that allows any sort of electronic equipment — from computers and cell phones to keyboards and headphones — to make its own connections, without wires, cables or any direct action from a user. Read on…

Personal Area Network.

Using wireless networking with your personal gadgets is often called PAN, which stands for Personal Area Network. The idea is that, in the future, we’ll all have laptop computers with their batteries charged and no more need to connect any wires to them at all — you just place your Bluetooth device near the computer, and the computer sees it and can use it straightaway.

Bluetooth has been around and in-use since 1999, and it’s only getting more popular. It was designed to be secure, low cost, and easy to use from day one.

There are two classes of Bluetooth that are in popular use: class 1 and class 2. Class 2 is the most common and cheaper standard, allowing you to use a device that is up to 10 metres (32 feet) away. Class 1 is rarer, but you can still find devices that use it easily enough, and it has ten times the range: 100 metres or 320 feet.

How Does It Work?

Bluetooth is more flexible than 802.11 wireless networking, in exchange for the shorter range. Essentially, a Bluetooth-enabled computer has one Bluetooth receiver installed in it, and this receiver can then be used with up to 7 nearby Bluetooth devices. On the other end, wireless devices do not need to have Bluetooth installed if they support it — it is already integrated.

Like 802.11, Bluetooth works by using radio signals to create bandwidth. It is not, though, the same thing as an old-style wireless mouse or keyboard, which required a receiver to be plugged into one of your computers’ ports, and didn’t have range or stability anywhere near that of Bluetooth.

Many computers now come with built in Bluetooth, especially Apple Macs. If you want to add Bluetooth to a computer that doesn’t come with it pre-installed, you should probably use a USB to Bluetooth adapter, although internal Bluetooth devices to install in your computer are available. If you have a laptop and a spare PCMCIA slot, you can get Bluetooth cards for that too.

What Can You Do With Bluetooth?

Mobile phones with Bluetooth are very popular, and so are PDAs — the instant synchronisation of addresses and calendars to a computer is a useful feature. Other than that, almost anything that would usually use USB can be done using Bluetooth, including digital cameras, mp3 players, printers, and even mice and keyboards. If you take a look through the comprehensive list of Bluetooth ‘profiles’ (kinds of devices that could, in theory, be Bluetooth enabled), it includes cordless phones, faxes, headsets, and even video.

Basically, more than anything, Bluetooth is a replacement for USB: some say that while 802.11 wireless networking is wireless Ethernet, Bluetooth is wireless USB.

Not Just for Computers.

Part of the power of Bluetooth is that it isn’t just used to connect things to computers — it can be used to connect almost anything to anything else, if both things are Bluetooth-enabled and recognise each other.

Mobile phones, in particular, take advantage of this. Hands-free headsets often use Bluetooth to communicate with the phone. Some cars, for example, now have on-board computers that will connect with a Bluetooth phone and allow you to make hands-free calls, regardless of where the phone is in the car (even if you’ve left it in your bag in the trunk!)

On top of that, of course, Bluetooth devices can communicate with each other. This has led to some people sending messages from their Bluetooth PDAs to others in close range — not an especially useful feature, but quite fun. This is called ‘bluejacking’, and the first recorded instance of it was a man who sent a Bluetooth message to another man’s Nokia phone while they were in a bank together. What did the message say? ‘Buy Ericsson’.

Since then, it has become possible to send images by bluejacking, and it is widely believed to be the newest advertising medium — yes, it lets billboards send messages to your phone, a practice known as ‘bluecasting’. Whether you think that’s cool or annoying, of course, is your choice.

Written by Jason Keno of DetectiveAgents.com
Private Investigation and PC Security Software.

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Explore the world with Nokia 8600!! This mobile phone assists you to explore the world by Bluetooth that too without wire. Essentially Nokia has launched this mobile phone for the GSM users which has a stylish sliding system. Now, you will be amazed to know that this elegant mobile phone is prevalently known as Luna mobile phone among the mobile phone crazy. This mobile phone is offered in varied sheds but it looks stunning in black color since its border is beatify with red colors wire which makes the best combination with black and this wire is made of metal. Nokia is one of the largest manufacturers of mobile phone in world market that provides a choice of mobile with Bluetooth facility. Luna comes under the N-series that is lately launched by the Nokia.

Nokia 8600 is a demand style with substance!! Basically, this Luna has been designed for the freak of mobile phone that doesn’t care money since it is a bit expensive mobile phone. This sleek mobile phone is elegant that provides you best connectivity that perhaps you wont get anywhere except Nokia 8600.

The premium designed of Nokia 8600 or Luna has the Bluetooth 2.0 by which you can make communication hassle free and flawless. Whether it is sending messages, sending E-mails or photos your Nokia Luna is always ready to help you out at any time. Bluetooth connectivity device carries an extended warranty that gives you more freedom while using it. To make this procedure possible all you need to do is just connect your Nokia 8600 to any other Bluetooth or any computer and enjoy the technology.

Nokia 8600 or Luna is easy to use mobile phone that has the Micro USB connector of 2.0 that assist you to connect with audio system. This Micro USB connector can further be used such as, for battery charging, data and so on. Because of the fine Bluetooth connectivity nokia 8600 or Luna can be sued in the car that too without a car kit. In addition to that sitting in car you also can transfer data into print form that too with no time.

Nokia 8600, N95 8GB and Nokia N95 Black are the popular Mobile Phones and these mobile phone deals are available on Phone Contracts UK.

The Author Matt Damon is Sem Consultant for Buy Mobile Deals UK.

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Here in the UK we’ve had laws dictating that you are not allowed to use your mobile phone whilst driving for a few years now, by and large most of us abide by this law and either use a Bluetooth car kit or simply don’t answer the call!

Over in the United State of America they have recently passed a similar law preventing people from using a mobile phone whilst driving too. Obviously much like over here in the UK there have been plenty of instances where police have had to pull over people flaunting this law, and they’ve received a ticket and probably a fine too. But there is one particular company that seems to suggest that getting one of these tickets isn’t necessarily totally a bad thing.

As a way to encourage drivers to be safe when driving many Bluetooth headset manufacturers will offer a discount if you get a ticket for operating a cell phone whilst driving. This strange approach has seen many Americans suddenly going out and buying headsets and driving more safely.

One such company, Aliph now has a specific page on their website where if you enter your ticket number and the state in which you received your ticket then you can look forward to a $20 discount. This discount is a welcome bonus for the company who makes fashionable minimalist headsets.

Bluetooth headsets are fairly common here in the UK with many business types and drivers seen seemingly talking to no one but in fact talking on their mobile phones via a Bluetooth headset. It looks as if Bluetooth headsets may now become one of the latest fashion accessories over in the USA. This can only mean good things for road safety which has already seen the number of minor collisions fall since the law was introduced.

Bluetooth headsets don’t even have to be expensive extras with some contracts and pay as you go sellers are offering mobile phone deals including a free Bluetooth headset to entice new customers to sign up. Aside from expensive built in Bluetooth kits in your car, having a Bluetooth headset is probably going to be the cheapest solution to communicating on the move. Many headsets offer incredible noise cancellation meaning that the person on the other end will only hear you, not the car radio or the engine roaring.

If you’re looking for cheap mobile phones then check out some of the new mobile phone deals for both contract and PAYG mobile phones.

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To enable most of the features on your phone you need to connect it to your computer. Most phones now come with all the necessary accessories to connect your phone and computer. Most mobile phones today have a feature called Bluetooth. This feature enables you to wirelessly connect your phone to your computer. Therefore you don’t need any wires to connect. Another way to connect the phone is through a data cable which usually plugs into your phone and the computer’s USB port. This cable sometimes also recharges your phone while plugged in.

To properly connect the phone you also require the appropriate software. Most phone companies such as Nokia, Sony Ericsson, Motorola and Samsung have the appropriate software on their website. You simply need to download the software and connect your phone via the data cable or the Bluetooth adaptor.

The software allows you to transfer files from your mobile phone to your computer. This includes transferring ring tones, MP3s, videos and pictures. By transferring the MP3s you can listen to music and set your own ring tone to distinguish your phone from everyone else’s mobile. You can set the pictures as wall papers and some of these phones allow you to even watch movies on them. You can also transfer the pictures you took with your phone onto your computer. The software also allow you to update your phone book and save it to prevent you from losing your contacts if your phone happens to delete them.

Stuffaccess.co.uk is a UK online retailer that specializes in the sales of Auto, Mobile Phone and Computer Accessories. They carry a wide variety of quality products, including Data Cables & Bluetooth Adaptors

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The LG U400 is a slider phone, which is well loaded with 3G capabilities. This music phone can really be the best companion of music lovers because of its tremendous music features. To make the navigation easy, the LG U400 comes with a scroll wheel. Shrouded in black colour and enticing blue frills, which really make it look cool. It is because of its funky looking style and compact appearance, the LG U400 does not look a fussy sort of gizmo, it is rather a pocket able mobile phone for the generation next, which loves music.

The LG U400 comes with a 2.0-megapixel camera, a microSD card slot, scroll-wheel navigation, TFT-LCD display, stereo speakers, and Bluetooth. Undoubtedly, all the right elements are there to make it a cool phone. Besides, there are other superb features such as a pair of stereo speakers, stereo Bluetooth connectivity, a 2 mega pixel camera, and a microSD memory card for extra space. Moreover, the LG U400 also endowed with the A2DP Bluetooth profile, which allows you to stream all your favourite music to any compatible headphones. The front of the LG U400 is loaded with a VGA camera specifically meant for video calling. Besides, listening to all your favourite tracks, you can also browse the web to get a whole lot of information.

You can also watch all your favourite music videos on LG U400’s screen. However, the phone is packed up with enough memory, but you can easily increase it by using the microSD memory, which provides extra space for videos, music and photos.Easily connect your LG U400 to your PC and add more music and video files in the external memory card. Overall, the LG U400 is endowed with many happening features, which make it a very good modern phone, with loads of things to offer. Its looks are pretty funky, as the exterior is very well finished with black colour and addition of jog wheel, which makes it more like a iPod. So, keep rocking with your LG U400

Caitlin Lucy is a Expert Author. She has written good quality articles on Mobile phones and sim free phones

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The mobile phone market is witness to a rapid succession of innovations and Bluetooth mobile phones are one such innovation. In today’s age when people are always on the move, they desire connectivity at the minimum price. Keeping this need in mind, the phone manufacturers have come up with these phones.

These mobile phones use the Bluetooth technology. This wireless technology is used to link up and share data with other compatible devices such as personal computers, notebooks and printers. The devices available are 1.0, 1.1, 1.2, and 2.0 + versions. The different versions differ in the speed of data transmission and the distance that they can cover which ranges between 10 to 100 meters. The data is transmitted using radio waves. The radio waves are usually in the 2.4 Gigahertz frequency bandwidth.

To transfer a file from a phone to a compatible device or vice-versa, one has to first select the file to be transmitted. Then one has to submit it by “send to” the chosen compatible device by pairing the two devices. Once the connection between the two is established, the file will be transmitted. It can be received by accepting the incoming file.

Bluetooth mobile phones work on 2G and 3G networks, thus allowing the users to take advantage of the unique services on these networks. Most of these phones use the GSM technology. This technology is usually found in high-end phones that would also have features like a camera, a music player, FM radio and so on. Nokia, Samsung, Sony Ericsson and Motorola are some of the phone companies that have already launched Bluetooth-enabled phones.

Advantages Of Bluetooth Mobile Phones

There are numerous advantages of owning a Bluetooth-enabled phone.

The fierce competition amongst the best mobile phone companies ensures that the customer gets to choose from a wide range of mobiles. Nowadays even stylish mobiles with high-end features are available at an affordable price. The Bluetooth mobile phones come in this category.

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Bluetooth technology was developed as a way of allowing two pieces of hardware to communicate with each other without needing wires or cables. How is this being applied to motorcycles? We take a look.

When we think about wireless communications, bluetooth is at the very forefront of technological change. The system allows two devices to communicate with each other over relatively small distances of typically a few metres.

Making use of such technology on motorbikes doesn’t necessarily seem a very obvious application. At least, not at first sight.

As we delve deeper, it soon becomes clear that bluetooth certainly does have a part to play in helping to make a motorcycle rider’s life that bit easier.

This role centres on a specific problem that motorbike riders have – the problem of communicating.

If you’ve ever been on a motorbike, then you’ll undoubtedly know that it’s a noisy place to be. The engine, the speed and the weather conditions all combine to create a loud roar.

With so much noise, it’s pretty much impossible to have a conversation with anyone else on the bike. This is where bluetooth technology leaps to the rescue.

Bluetooth headsets can be used to allow two people to communicate easily. They can block out most of the road noise and adjust the microphone volume automatically to make it easier to talk.

Since this is only required over a short distance, they are ideal for the job.

When used in combination with a bluetooth ready mobile phone, they really come into their own. Now it’s possible to have a hands free mobile phone conversation from the back of the bike.

You may not have noticed this transformation, but bikers are seeing major changes as a result of technological changes.

Next time you see them out on the road, maybe you’ll spot the use of these headsets.

If you’re interested in purchasing bluetooth helmets then you can find out more information, including more articles by Keith Barrett. This article may be published on any website but this resource box must be included in full. The author retains all copyright.

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With the number of mobile phones capable with Bluetooth technology rising the only group who are complaining are the people related to the music industry. Already finding it difficult to counter the threat of illegal music download from the internet and fake CDs, the analysts at music industry have another issue to resolve. As usual it looks beyond them!

The only reason for this is the fact that most people are just not aware that sharing music, pictures or any copyrighted content through Bluetooth devices installed in their mobile phones is illegal. This is part of the much larger issue of public awareness, but the fact remains that even those who are do it time and again despite the realization that they are breaking a law. Needless to say, it’s a sad state of affairs.

But when a UK survey says that of the million under 10 children, all of them a proud mobile phone owner, none has a problem in sharing music through their Blue tooth mobile phones, well there is a serious problem at hand! The latest models introduced in the UK are armed with capabilities that allow sharing of digital music files.

Now with children under-10 forming a huge chunk of the group who are involved in this ‘racket’ the music industry is hapless! The children are actually not ‘aware’ of the illegality of their actions and even if they are there is no way to prove it, halting it is in the realm of improbability.

With the tough competition that is there in the mobile industry, all the mobile phone retailers are selling their wares at cheap rates. One can easily avail a cheap Bluetooth enabled mobile phone from either online or from any high street outlet. This might spell some bad times ahead for the already ailing music industry. They just need to keep their fingers crossed till 2007 when mobile music swapping system in mobile phones is expected to take off.

Adam Jaylin is the in house shopping expert at rupiz compare and is an authority on mobile phones. He would bring the contract phones to you through the portal.

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